Dubai Islamic Bank (DIB) is the largest Islamic bank in the UAE. Established in 1975, the bank enjoys a reputation as a leader and innovator in maintaining the quality, flexibility and accessibility of its products and services. At the moment, DIB operates 90 branches in the UAE.
The bank also supports the communities in which it operates through the DIB Foundation, a non-profit social, humanitarian and charitable organisation which distributes millions of dirhams to good causes at home and abroad each year.
In 2016, Dubai Islamic Bank won the prestigious Gulf Customer Experience Award in Financial/Insurance Services: Banking and Investment category.
“Customer First” Initiative
Customer Service is the heart of Dubai Islamic Bank’s (DIB) core objective. Also, Customer Service is the responsibility of each and every member of the DIB team, whether dealing with internal or external customers. This was especially proved when the ‘Customer First’ strategic program was launched. The program drives the organization in a way of doing business that impacts every part of DIB.
“Customer First” is a bank-wide initiative launched to develop a culture of service excellence and to pave the way for Dubai Islamic Bank to become best-in-class service provider in the banking sector.
“Customer First“ initiative is not just a marketing campaign, it aims to enhance customer loyalty and satisfaction, build sustainable long-term relationships, and continuously improve products and processes. One of the best examples is the “Smart bank” Initiative.
Launched to align with Dubai’s “Smart City” agenda, the “Smart bank” initiative is a revolutionary concept promising an exceptional customer experience. Thanks to this initiative, the bank is focused on setting new benchmarks in the field of customer interaction by making it quick and pleasurable.
The new platform serves the growing demand for banking services by allowing customers to complete their banking transactions at DIB branches electronically through an entirely seamless process with faster turnaround times. New customers can now complete their account opening formalities and walk out with their instantly issued ATM cards and cheque books within 15-20 minutes, the same process used to take up to 2 days prior to the implementation.
DIB has launched the paperless, smart bank experience for all its 85+ branches in the UAE. An automated dashboard was developed to present up to date data to management and branches’ team, the “Smart bank” dashboard supports the measurement of the implementation across all branches.
Finally, Dubai Islamic Bank is a customer-centered organisation. The company nurtures the unique blend of tradition and heritage with close personal service and commitment to flexibility, innovation and modernity, so that every customer is provided with comprehensive solutions for any financial need.