Event focused on measures undertaken by a host of famous international businesses to protect their trademarks

DUBAI: The Intellectual Property Rights (IPR) Department of Dubai Customs has organised a workshop to step up efforts aimed at fighting fake goods. The workshop was attended by 24 officers from Dubai Customs and other relevant government bodies across the UAE, as well as representatives of some intellectual property law firms.

The event focused on measures undertaken by a host of famous international businesses to protect their trademarks. Agents from five companies lectured the audience about what they do to safeguard their brands against counterfeiting and piracy activities.

The IPR Department presented a working paper by Mahbooba Baqer, head of Awareness and Education Section, who highlighted the concept of intellectual property and the procedures put in place by Dubai Customs to handle cases of trademark infringements.

Participants also learnt about the techniques used by specialists to identify fake products. Law firms’ representatives presented standard methods employed by intellectual property infringers to produce fake copies of genuine brands and answered the audience’s questions on latest global trends in counterfeiting.

Yousuf Ozair, director of the IPR Department, affirmed that Dubai Customs gives utmost attention to educating and raising awareness of customs and intellectual property staff in relevant government departments both within the UAE and across the GCC region.

Source: Gulf News

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