Magical Disney

A revolutionary new wristband is offering Disney park visitors a more intimate experience. MagicBand uses radio-frequency identification (FRID) installed in wrist bands and allow visitors to use the new touch-...

Real-time happiness?

Has Coca-Cola gone football crazy? The drink giant is aiming to become the ‘icon of happiness’ in the run up to the Brazilian World Cup in 2014 by telling more stories. The brand is one of the main sponsors of next year’s football tournament and plans to use ...

Finalists Announced

Finalists have been announced for the prestigious UK Customer Experience Awards 2013, which will take place in London in October. The volume of entries has increased dramatically over previous years and the ca...