Search Results for: mobile shopping

This week in CX: social media may be responsible for shopping scams

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at online shopping scams and how social media is assisting in this; consumer issues with communication from their bank; and what marketers think of...

This week in CX: KIA’s transformation, the shopping experience, and 2023 banking

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at the shopping experience, KIA’s new CX journey, European retailers’ prep, new banking predictions for 2023, and a report on product-led business growth. Key news Chattermill have...

Christmas shopping in the face of economic uncertainty 

Consumer pessimism continues to spiral in the UK, with the cost-of-living crisis and rapidly rising inflation coupled with geopolitical uncertainty leading to downtrends in overall spending. Unsurprisingly, people are adopting an affordability-first mindset when it comes to their finances, particularly...

According to Snap’s study, 93% of Gen Z wants to use AR for an immersive shopping experience

CXM would like to present to you the Snap research study which uncovers that Gen Z (born between the late 1990s and early 2010s) are shaping online and retail culture. The global (Australia, Brazil, Canada, France, Germany, India, Italy, Mexico,...

How retailers can take on the pandemic through mobile apps in 2022

Despite the unpredictability of 2021, forecasts predicted that UK consumers would spend £10bn more on online purchases than the year before. Moreover, a recent survey by Attest, which explores the behaviours of 1,000 working-age UK consumers, suggests buyers will continue...

Guide for avoiding online shopping scams this Black Friday

As online shopping continues to grow in popularity, brands must respond and ramp up their cybersecurity measures to protect their online consumer base from cyberattacks. Mimecast’s recent Brand Trust Report found that 79% of the respondents have received a phishing email...

The value of shopping experience personalisation

High tech has been forced to integrate at an unprecedented pace – one of the many direct changes coming out of an unpredictable 2020. One of the main requests coming from the customers is shopping experience personalisation. According to a...

Why Good CX Means Being Fast in the ‘Mobile-First’ World

The rise of mobile as a primary tool for shopping is an inexorable trend – indeed, it is projected that mCommerce will double from 2019–2023 (Eamarketer), ultimately accounting for three-quarters of total e-commerce. In this new ‘mobile-first’ world, speed is...

Smartphone Shopping Skyrockets: Retailers Warned to Adapt or ‘Disappear’

Customers using smartphones to shop has skyrocketed by 141 percent in 12 months, according to new research. Insights tech firm Feefo has published results of a study that shows the use of laptops and desktop computers has plummeted at the same time...

Embracing Mobile-First Retail

According to Forrester, over the next five years western European online retail sales will grow at over three times the rate of total retail sales. What’s driving this growth? It comes as no surprise that consumers’ adoption of digital devices,...