Tag: CX predictions

AI in 2025: it’s time to get it right

As AI evolves, its impact on CX will be profound as it becomes an integral part of the customer experience. “Gen AI will fundamentally change the way we interact with technology and the world,” Joana de Quintanilha, VP principal analyst at...

Brands must adapt to top social media trends to thrive in 2025 

According to the 2025 Sprout Social Index Edition XX, social media has emerged as the leading source for staying updated on trends and cultural moments, surpassing TV, family, friends, and other digital channels. This shift allows brands to engage directly...

The recipe for CX success in 2022

As we kick off a new year, CX teams are still grappling with the fallout from the pandemic and its implications for consumer behaviour and customer interactions.  There are likely to be more bumps in the road ahead but as businesses map out their strategies for customer success in 2022, there are some fundamental...