Tag: Data analytics

The growth triple play: winning with creativity, analytics and purpose

As 2021 concludes, there are many reasons for marketers to feel optimistic. Following an uncertain period, it looks as though marketing is regaining its strength as companies seize the opportunity to invest in their brands. According to the Q3 2021...

Is TikTok the next big thing in 2022 social media marketing?

What social media trends should companies have on their radar as they move into the new year? Which platforms should marketers use to stay competitive and relevant? Hubspot, a leading customer relationship management platform, in collaboration with Talkwalker, published the Social...

4 steps to better manage your customer data

Poor data quality can have a negative impact on your business. It can make reporting time-consuming and inaccurate, skew decision making, and make the integration of new business systems and software more challenging, to name just a few unwanted side...