Tag: Fast Fashion

Shifting tides in retail: millennials want in-store, AI fights theft, tariffs hit fast fashion

Millennials prioritise the in-store experience in apparel shopping A ChangeUp report reveals 70% of millennials choose apparel retailers based on in-store experience, valuing alignment with their values more than any other demographic. Gen Z, despite being digital natives, is equally likely...

Fast fashion retailer Forever 21 files for bankruptcy, blames Temu and Shein

Fast fashion retailer Forever 21 has filed for bankruptcy protection for the second time in six years, citing fierce competition from Shein and Temu as key culprits in its demise. The retailer’s operating company, F21 OpCo, has announced plans to...

The lessons, cost, exploitation, and sustainability of fast fashion

In 2023, it’s tricky to avoid fast fashion brands. And that’s either because you’re a customer of theirs, or you have seen their influx of advertising on TV and social media. Common household names of fast fashion retailers currently include Pretty...

Greenwashing: rip the seams on eco-friendly fashion labels

The fashion sector is now constantly under pressure for its sustainability policies and claims. For brands, it can be challenging to demonstrate credentials when selling products as ‘eco-friendly’ or ‘sustainable’. Yet, consumers are becoming increasingly sceptical of these claims and...