Tag: loyalty programme

Loyalty Programs Are Making a Comeback With Gen Z

“Economic pressure is the spark, but emotional connection is the fuel,” Craig Crisler, CEO of SupportNinja told Customer Experience Magazine. Generation Z has long carried the reputation of being the least loyal consumer cohort. With infinite options at their fingertips...

Is Your Loyalty Program Built for Today’s Consumer?

Loyalty isn’t what it used to be, and consumers are making that clear. According to new research from Kobie, brands are facing a pivotal moment. As economic pressures rise, cultural divides deepen, and new technologies reshape expectations, shoppers across the...

ASOS Launches Tiered Loyalty Programme for UK Customers

ASOS has announced the launch of ASOS.WORLD, a new rewards programme designed to deepen engagement and keep fashion-conscious UK shoppers coming back for more. Following a trial run earlier this year, the UK-exclusive programme is now live, offering a mix of...

Riyadh Air unites with Loyalty Juggernaut to build new rewards experience

Riyadh Air has entered into a strategic partnership with Loyalty Juggernaut (LJI), a loyalty solutions provider, to develop a next-generation digital loyalty programme, the companies announced today at the Arabian Travel Market in Dubai. The programme will be built on LJI’s...

Big Lots launches app to streamline shopping experience for members

Big Lots has launched the Big Lots app to provide a more seamless and rewarding shopping experience for its customers. Available to both current and new members of the Big Rewards loyalty program, the app provides many features tailored to...

Customers crave genuine brand experiences, not just a loyalty programme   

In today’s climate of economic uncertainty for companies and customers alike, brand loyalty is no longer a given. To stay with a brand, customers are demanding even more. It’s not just about better prices, they want experiences and connections. In 2023, loyalty achieved...