Tag: shopping

Luxury shoppers still spending but want AI to read their minds

High-end shoppers may be feeling jittery about the economy, but they’re not putting their wallets away just yet. Saks Global’s latest Luxury Pulse survey reveals that while confidence in the economy is slipping, most luxury consumers plan to maintain or even...

The holiday return flood: 65% of shoppers sending gifts back

According to a recent Akeneo report, nearly two-thirds (65%) of consumers returned or exchanged a holiday purchase this year, with the majority (65%) preferring to return in-store rather than ship products back. This shows a growing consumer awareness of sustainability,...

Forrester predicts Europe’s e-commerce boom: Online sales to surpass €565B by 2029

The shift back to in-store shopping post-pandemic is proving short-lived, as e-commerce in Europe is set for rapid expansion. According to Forrester’s latest forecast, e-commerce sales across the five largest European economies (France, Germany, Italy, Spain, and the UK) will...

The coupon generation: Gen Z won’t shop without a discount

For Generation Z, saving money through digital coupons isn’t just a savvy habit—it’s a way of life. A new study from marketing technology firm savi reveals just how deeply embedded promotions have become in consumer behaviour, particularly among younger shoppers....

Scroll, click, buy: How social media is reshaping consumer habits

The days of shopping carts and checkout lines are fading fast. U.S. consumers are now making purchases with a simple scroll and a tap. According to GRIN’s 2025 Modern Consumer Survey, 67% of Americans buy through social media at least...

Over 50% of consumers purchased gift cards during the holidays

In a holiday shopping season that saw retail sales grow by 4% over 2023, gift cards emerged as the stars, showing significant year-over-year growth. According to Blackhawk Network (BHN), 56% of surveyed consumers reported purchasing a gift card this holiday...

Gen Z loyalty might be worth £2.5B in January sales

As the January sales approach, Gen Z is set to unleash a staggering £2.5 billion in spending, making them one of the most lucrative consumer groups for brands to engage. However, new research from SAP Emarsys reveals that brands must...

Text message offers drive purchases for 86% of consumers

For brands aiming to connect with consumers, there’s no channel more personal or effective than the mobile phone. Recent findings from Vibes’ 8th annual Consumer Insights survey reveal just how central SMS and digital wallets have become in shaping shopping...

Out-of-stocks push 66% of shoppers to competitors

Retailers risk losing more than 60% of their customers to competitors when items are out of stock, according to the AlixPartners 2024 Consumer Sentiment Index. The survey of 9,000 fashion consumers reveals unmet inventory expectations can drive shoppers elsewhere, highlighting...

Best Buy Ads Canada teams up with Rokt to boost holiday shopping experiences

Best Buy Ads Canada has joined forces with Rokt, an ecommerce technology company, to elevate online shopping experiences for the holidays. The partnership will see Best Buy Ads Canada integrating Rokt’s advanced machine learning and AI tools to deliver personalised...