Tag: Syndigo

75% of Consumers Form Negative Brand Opinions Over Poor Product Info

In a stark reminder of how digital shelf performance shapes brand perception, Syndigo’s report reveals that three out of four global consumers (75%) develop a negative impression of a brand if they encounter inaccurate or incomplete product information online. This...

Most retailers say generative AI boosts operational efficiency

According to a recent Syndigo report, nine out of ten retailers already use generative AI to enhance customer experiences. The most common applications include personalisation, search and discovery, and marketing and promotions, with 85% of retailers employing AI for customer...