Topic / Theme: AI in CX

Contact Centre Expo Roundup: Blending AI and People Skills

After a hectic couple of days, Contact Centre Expo from London’s ExCel Arena has come to a end. From running around the floor, a welcome feeling given the freezing weather outside, bagging key vendor interviews, and gathering insights and trends...

AI-Powered Bank Klarna Shows off the Power of Intelligence, After Earlier Automation Stumble

Financial firm Klarna has been making great strides across global consumer markets in recent years, but is better (or worse) known in the CX world for fluffing its early AI agent launch. Popular in Europe for its “pay in three...

Windows 11 Heads to the Agentic AI Future

Microsoft’s Ignite 2025 event is running this week with plenty of news across the company’s massive business software footprint. But back at the traditional heart of the company, the Windows OS is also changing. Windows 10 recently ended its working life...

Report Roundup: CX Vendors Cite Contextual Intelligence and Change Resistance as Key Trends for 2026

Tis the season for tech types, big brands and software planners to drag a crystal ball out and have a peek into their roadmap and conceptual futures. Personally, I wish they’d give it rest, so we could all have a...

The AI Bubble and What It Could Mean For the Customer Experience Market

The rush to build and deliver AI from tech giants, OS providers, customer experience vendors and the endless me-too players is a natural cause for business concern. But is it creating a tech-threatening bubble? The huge amounts of electrical energy,...

Freshworks Updates Freddy AI with New Vertical Agents

Launched back in the early summer, Freddy AI has been getting his feet under Freshworks users’ desks for some time now. Now Freshworks has announced major updates to both its CX and IT product lines. The broader push aims to...

Airbnb’s AI Speeds Customer Service, Boosts Profits, Plans for Real World Impact

Airbnb announced revenue up 10% for its latest quarter, driven by 133.6 million nights and seats booked, up 9% from a year ago. Within the app and company’s system, AI is playing a larger role in boosting those numbers, and...

Crescendo Offers A CX First: Multimodal AI With Simultaneous Voice, Text and Visual Interactions

As customer experiences become less about the written and typed word, consumers will expect to communicate with brands in ways that suit them. Enter Crescendo, with an AI that is happy to communicate in text, verbal or visual methods. As...

How EXP KSA is Redefining the Experience Movement in the Middle East

Featuring insights from Mohamed Debouk, CEO of New Metrics Saudi Arabia has entered a defining phase in its transformation journey. One where experience has become central to how organizations deliver value, earn trust, and drive growth. That transformation took center stage at EXP KSA,...

SALESmanago Tackles Fragmented Customer Journeys With New AI Lifecycle Engagement Platform

The AI charge continues among CX firms with Europe’s SALESmanago the latest to go all-in on artificial intelligencers for ecommerce and marketing. The Poland-based company, on the back of this summer’s Thulium and 2024’s Leadoo acquisitions, is launching a new unified,...