HSBC gets back to its CX roots with CARE programme
High street banks have spent much of the last 30 years herding customers towards cheaper channels like call centres, websites or mobile apps. In many villages, towns and cities across the UK, retail banks retreated from the community and relied on electronic channels, with mixed results for customer experience. Events such as COVID just added … Continue reading HSBC gets back to its CX roots with CARE programme
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