Volkswagen UK, Medallia and Ipsos Collaborate to Redefine Customer Experience Measurement

The UK’s automotive market is a chaotic place to do business, with cyberattacks, brands flopping between EVs and traditional models, and SUVs lined up a tempting target for increased taxation. Yet, among the corporate and production threats, every car brand needs to keep customers onside with one of the most expensive purchases they will ever … Continue reading Volkswagen UK, Medallia and Ipsos Collaborate to Redefine Customer Experience Measurement