15 Inspiring & Actionable Social Media Marketing Tips

After years of using “fuzzy math” to calculate the value of social media marketing, marketers are being tasked with generating and showing true ROI. But the truth is, ROI isn’t always just about revenue. Depending on brand objectives, social media ROI...

New Dixons ‘Digital Concept Store’ Opened at Heathrow

A new 2,196 sq ft Dixons Travel store has opened today (Tuesday 8 August) in Terminal Three of Heathrow Airport offering travellers dedicated demonstration areas and the brand’s gadget services. Touted as a digital concept store, the new store is located...

Leak Shows the iPhone 8 Is All Screen and No Home Button

More power to the display. Much of the recent talk surrounding the iPhone 8 has focussed on its hardware. Now, courtesy of a new leak, we can go back to speculating its design. The latest image — via the web’s resident handset leaker Evan Blass — indicates Apple’s...

Sainsbury’s Grants 4.4% Pay Rise to 135,000 of Its Employees

The UK’s second largest supermarket retailer has announced a significant pay rise for its colleagues, bringing the base rate of pay to £8 per hour. Today Sainsbury’s announced a 4.4 per cent pay increase for 135,000 colleagues, including those under 25. The...

What the New UK Data Protection Bill Means for You?

The government has announced plans to give citizens more control over their personal information The UK government has announced plans to strengthen UK data protection law, giving citizens more control over their personal information – including what they share on social...

Ten Tech News Stories You Should Know

Here are some of the latest news in the Tech industry.  1. Apple finally joins Isntagram and shows how loyal its customers are. Also get the latest scoop on iPhone 8 rumours.    2. A completely new format of Michelin tires. New...

UK Cities Outside London Show Signs of Technology Innovation

In their fifth UK Tech Innovation Index, the Open Data Institute and the Digital Catapult organisation reveal signs of tech innovation outside the UK capital – but London leads by a long way Smaller UK cities outside of London are showing...

11 Reasons Why Heat Recruitment Is Great for Graduates

If you’ve recently graduated from university, Heat recruitment may just be the ideal next career step for you to take.  With the recruitment industry continuing to grow each year, it makes for a great career step with many opportunities for...

BrewDog Plans to Build Craft Beer Bar on US-Mexico Border

‘Make beer, not walls,’ their promotion reads A Scottish beer maker has come up with a crafty solution to troubled relations on the U.S.-Mexico border. BrewDog’s innovative employee initiatives have been awarded at The UK Customer Experience Awards , and to this...

A Guide to the 10 Next Hot Jobs in Digital Marketing

Time to polish that résumé, marketers. The business is shifting amid rapid change, and jobs that were considered experimental a few years ago are now indispensable. Career paths are being disrupted midstream, and both brands and ad agencies are recalibrating...

Marketing Messages Are More Receptive When They Are Hyper Personalised

Consumers have come to expect companies to understand them and their preferences Personalisation works. Your marketing emails are 26% more likely to be opened when you include the receivers name in the subject line, 62% of people claim they are more likely...

The Rise of Hobbypreneurs

A new report launched today by Britain Thinks and Investec Click & Invest, the new online investment management service, reveals unprecedented numbers of people are making huge changes to their lives because they have greater confidence in their own abilities,...