Odigo is revamping its Partner Programme to put advanced contact centre technology within reach of more organisations, especially those stuck between no-frills solutions and the high cost of bespoke platforms.
The European-born Contact Centre as a Service (CCaaS) provider is sharpening its indirect sales strategy to meet growing demand from two distinct groups: large enterprises seeking simplicity and scale in the age of AI, and mid-sized businesses caught in a tech gap that’s only widening.
The refresh includes a clearer value proposition for partners, including integrators, resellers, and consultants, with access to a proven enterprise-grade solution and new tools to support speed, flexibility, and lead generation. There’s also a more tailored offering for agile mid-market contact centres looking for faster onboarding and lower build costs without sacrificing quality.
Odigo’s pitch is that great customer experience tech shouldn’t be limited to global giants. As the pressure mounts on contact centres to run leaner teams and smarter AI, the company is doubling down on its established European partner ecosystem and a fresh UK strategy to deliver scalable, high-performing solutions wherever they’re needed.
“We’ve built strong relationships with our clients over the years, based on reliability, service quality, and technical excellence. Now we’re scaling that success—by empowering partners who know their markets, their verticals, and their clients best,” said Stéphane Battiston, VP of strategic alliances at Odigo.
With support already proven through names like IBM, Capgemini, Telefónica, NTT Data, and Minsait in continental Europe, Odigo now wants to start the UK’s next evolution.