July 09, 2025
Gen X Isn’t Falling for the Hype, They Want Payment Systems They Can Trust
Despite the growing popularity of mobile wallets and digital-first payment solutions, Generation X continues to stick with traditional payment methods, valuing security, reliability, and familiarity above all else. New research from omnichannel payment platform PXP reveals that 49% of Gen X consumers still use debit cards as their go-to payment method, while credit cards remain the preferred choice for high-value purchases, such as travel, for 33% of the group.
Based on a survey of over 4,000 consumers in the UK and US, the findings underscore Gen X’s cautious but practical approach to financial technology. Born between 1965 and 1980, this generation is digitally capable, but far from digital-first. Only 6% of respondents from Gen X use mobile wallets for in-store shopping, and a mere 5% turn to them for travel-related purchases. Even in social settings like dining out, 22% still prefer cash.
“Gen X approaches payments with a practical mindset – they want methods they can trust, clear payment terms and rewards that offer real value,” said Kamran Hedjri, Group CEO for PXP. “They aren’t driven by hype, and businesses that want their loyalty need to prioritise security, transparency, and payment options that fit into their everyday routines.”
What Is the Main Concern?
As many as 51% ranked security as their highest payment priority. Additionally, 40% cited fraud risk as the biggest frustration with digital payments. This explains their reliance on debit and credit cards, with 44% believing these options provide the most secure experience when shopping online. Gen X values the control these methods offer and remains wary of untested or flashy alternatives.
Other significant frustrations include hidden fees (flagged by 36%), with many Gen Xers preferring full transparency at checkout. Meanwhile, practical perks still matter: 25% value the ability to split payments across multiple methods, 31% are swayed by loyalty programs that offer meaningful discounts, and 28% appreciate rewards or cashback incentives.
In a world racing toward digital disruption, Gen X remains grounded, demanding not the newest, but the most dependable.
