Author: Angelina Maksimovic

Online Shoppers are Getting Smarter, And More Sceptical
According to new research from Akeneo, today’s shoppers are savvier and more selective than ever, especially during high-profile online shopping events like Amazon Prime Day. The survey shows that 90% of consumers say that product reviews directly impact their purchase...

AI Agents Are Growing Fast, And Salesforce’s Agentforce 3 Keeps Them in Check
Salesforce has introduced Agentforce 3, an upgrade to its digital labour platform, aimed at helping enterprises deploy, manage, and scale AI agents with unprecedented control and visibility. With over 8,000 customers adopting the platform and AI agent usage increasing by...

From Chaos to Clarity: Infosys and Adobe Are Powering Next-Gen Marketing
Infosys and Adobe have joined forces to transform how brands engage, serve, and grow their customer bases. The alliance will combine Infosys’ AI-amplified marketing suite, Infosys Aster, with Adobe’s content and experience platforms to deliver real-time, personalised, and scalable marketing...

Pay to Stay Behind? Inside Wizz Air’s Unusual Customer Strategy
As the summer travel season heats up and pressure mounts on airlines, Wizz Air, one of Europe’s largest low-cost carriers, is testing a new strategy to manage overbooked flights—by asking passengers to volunteer before they even reach the airport.Passengers booking...

Your Cheap Designer Dupe Might Be Paying for Organised CrimeÂ
In a startling revelation, a new study from the Transnational Alliance to Combat Illicit Trade (TRACIT) reveals that counterfeit goods are fuelling a massive underground economy in the UK, with everyday consumers unknowingly contributing to a criminal enterprise worth billions.According...

Would You Fully Trust an AI with Your Customer Service? Cognizant Thinks You Should
Cognizant has joined forces with Google Cloud to introduce Cognizant Autonomous Customer Engagement—a fully AI-led contact centre platform designed to reshape how companies interact with customers. The solution aims to create hyper-personalised, responsive experiences across every step of the customer...

Why Are Brits Late to the Instant Payment Party?
Despite the rise of instant digital payments around the world, new research from FICO reveals that UK consumers are trailing their European neighbours in the use of real-time payments (RTP). While a solid 79% of UK respondents reported having sent...

Zillennials Have Arrived—And They’re Booking Cruises
Generational shifts are reshaping how Americans travel—and what they expect from travel loyalty programs. According to a new report by arrivia, based on a survey of U.S. adults who travelled in the past year, younger travellers are rewriting the rules...

AI Fatigue? Workers Say Tools Aren’t Living Up to the Hype
The latest report by GoTo sheds light on how artificial intelligence is being used in the workplace—and where the disconnects lie. Based on a survey of 2,500 employees and IT leaders worldwide, The Pulse of Work in 2025: Trends, Truths,...

Tech Improves Dining Experience for 57% of Consumers
According to new consumer data released by HungerRush, America’s appetite for quick-service and fast-casual dining remains strong, despite inflationary pressures. A striking 93% of consumers still visit these restaurants at least once per month. However, diners are becoming more selective:...