Author: Angelina Maksimovic

Phishing Through AI? Hidden Email Prompts Can Trick Google’s Gemini

As AI tools have become integrated into our daily workflows, customer experience professionals must remain aware of emerging risks. One such concern has just come to light, as Google’s Gemini chatbot can potentially be manipulated to spread phishing attacks.Gemini, part...

Infobip Adds Voice to WhatsApp Business, Bridging Messaging and Real-Time Support

Infobip has introduced WhatsApp Business Calling, a new feature that enables companies to make and receive voice calls directly through their WhatsApp Business accounts.With this new capability, businesses can initiate and accept voice calls globally via WhatsApp’s familiar interface, meaning...

Clear Wellbeing Support Is Key to Employee Retention

Many employees say that comprehensive health and wellbeing support from their employer could influence whether they stay in their role. According to new research from Aviva, 79% of workers said they would be more inclined to stay with an employer...

Meta Acquires AI Voice Startup PlayAI to Boost Its Generative Audio Capabilities

Meta has acquired PlayAI, a generative voice technology startup that enables the creation of realistic, human-sounding speech. The deal, confirmed by a Meta spokesperson and first reported by Bloomberg, signals Meta’s deepening investment in AI as it looks to expand...

Smart TV Ads Take Center Stage in Holiday Shopping, LG Study Finds

Nearly 6 in 10 U.S. Connected TV (CTV) viewers now say that TV ads help guide their holiday purchases, which is a 73% increase from last year. And when it comes to inspiration, 36% say they’ve gotten gift ideas from...

AI Steps Into the Supervisor’s Chair: Intermedia Unveils Real-Time Coaching for Contact Centres

Intermedia Cloud Communications has introduced AI Supervisor Assist, a new AI-powered tool that gives contact centre supervisors the superpower of real-time insight and intervention while calls are still in progress. Designed to help leaders guide their teams more effectively in...

Amazon Web Services Debuts AI Agent Marketplace, Powered by Anthropic’s Claude

Amazon Web Services (AWS) has announced the launch of its AI Agent Marketplace, a platform designed to bring prebuilt AI agents to companies with just a few clicks. Slated to go live next week, the new marketplace aims to simplify...

“Revenge Quitting” Goes Mainstream, Says New Survey

A rising wave of workplace exits is turning heads, and it’s not the quiet quitting trend we’ve heard so much about. According to new research from Reed.co.uk, 15% of workers have “revenge quit,” resigning suddenly, without notice, often as a...

This Week in CX: Inbox Rage, Prime Day Panic & CX Hubris

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve explored Gen Z’s complex relationship with email, the surge of AI-driven scams targeting Prime Day shoppers, and innovative customer service breakthroughs from GCXA winners, such...

AI Boosts Productivity by 40%, But Leaves Workers Burned Out and Disconnected

A new study by the Upwork Research Institute reveals that while AI is unlocking massive productivity gains in the workplace, with workers reporting a 40% increase in output, this efficiency comes at a cost: emotional fatigue, burnout, and a shift...