Author: David Dungay

Q&A with Stephanie Ogulin

Customer experience has become an engine of growth, loyalty, and competitive differentiation. Yet creating seamless, human-centred experiences across complex organizations remains a challenge. Few understand this balancing act better than Stephanie Ogulin, MA CCXP, founder of transformXP and an accomplished...

CDP vs CRM – How to Choose the Right Platform for CX Success

When it comes to customer experience, most companies aren’t short on data. The problem is that data is often scattered. Marketing sees one slice of customer data, sales another, service teams a third. No wonder journeys feel disconnected. A Harvard...