Author: CXM Editorial

Gen Z’s dirty little secret: They actually like phone calls for customer service

For years, we’ve been told that Gen Z hates phone calls, but a new study suggests otherwise. According to research commissioned by PolyAI, a whopping 86% of Gen Z and younger Millennials prefer calling customer service over using digital-first options,...

The gender equality perception gap: what men don’t see

Workplace gender equality remains an ongoing challenge, yet many men think they have already achieved it. HiBob’s latest Women in the Workplace report reveals that 76% of working men believe employers pay men and women equally. However, the reality is...

MWC kicks off with 7 in 10 businesses seeking simplified telecoms CX

Mobile World Congress (MWC) is taking place in Barcelona, Spain this week. While phone vendors continue touting greater AI capabilities, businesses look beyond the latest smartphone features to extract more value from their telecom providers and to improve operations.According...

Is the 9-to-5 model dead? UK workers are fighting for flexibility

A growing number of UK employees struggle with burnout, and a lack of workplace flexibility is a key factor. A recent study by CV Genius, which surveyed 1,000 full-time workers, revealed that three in ten employees blame rigid work arrangements...

Navigating uncertainty: job cuts, pregnancy discrimination, and airline industry shifts

Thousands of women lose jobs due to pregnancy discrimination New research by Pregnant Then Screwed and Women In Data reveals that up to 74,000 women lose their jobs annually due to pregnancy or maternity leave, a rise from 54,000 a decade...

Why chat-based shopping is taking over ads

Digital advertising is undergoing a major shake-up, and chat-based shopping is leading the charge. A new study from Smartly and Forrester Consulting reveals that conversational commerce is fast becoming the next big thing in marketing, with 73% of marketers planning...

Carrot or stick? Luring workers back for RTO

Recently, we’ve witnessed daily tales of workers ordered back to their office in the ongoing RTO saga. Boorish leaders are stomping their feet, demanding workers get bums on seats. With many workers happy enjoying the comforts of home, this creates...

goHappy’s new tools tackle frontline communication chaos

HR and operations managers trying to keep frontline employees engaged often face two major hurdles: crafting effective communication and making sense of employee feedback. goHappy, an app-free engagement platform, has introduced new AI-powered capabilities designed to streamline both.The AI-driven enhancements...

Microsoft is shutting down Skype in May 2025

After more than two decades, Microsoft is pulling the plug on Skype, with the service officially shutting down on May 5, 2025. The news first surfaced when users discovered a hidden message in the HTML code of Skype for Windows,...

8×8 and SpinSci transform patient care with EHR-integrated communication

8×8 has joined forces with SpinSci Technologies to enhance patient care by seamlessly integrating the 8×8 Contact Center with top Electronic Health Record (EHR) systems, including EPIC, Oracle Cerner, AthenaHealth, and Meditech. This collaboration aims to enhance patient engagement, streamline...