Archives

Human-centered AI redefines customer expectations in 2025 

Zendesk’s 2025 Customer Experience (CX) Trends Report highlights a shift in consumer preferences as customers increasingly demand AI interactions that feel personal, empathetic, and authentic. Based on insights from over 10,000 global consumers and business leaders, the report highlights five...

71% of consumers find customer service more stressful than their original problems

According to a Zingly.ai survey, 71% of consumers report that customer service interactions are as stressful or even more stressful than the issues they were trying to resolve. Younger generations feel pressure the most, with 38% of Millennials and 31%...

This week in CX: are brands ready for gen Z?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve been looking at why you need to level up your CX strategy and how to adapt it to new generations, as well as how are...

70% of contact centre agents would recommend their job

A new survey by Calabrio and the Get Out of Wrap podcast shows that 70% of contact centre agents would recommend their roles to others, and 66% are generally satisfied with their jobs. However, 62% still lack a clear career...

Optimizely introduces AI agents to transform marketing workflows

Optimizely has launched AI-powered marketing agents to enhance core functions like content creation, campaign management, project oversight, and experimentation analysis.“These Opal advancements are a game-changer for marketers, revolutionising how they harness AI across their everyday tasks. Our suite of tools...

Retailers turn to AI and observability for better digital journeys

The retail industry is leveraging observability to improve digital customer experiences (DCX) and streamline operations, with significant ROI to show for it. According to New Relic’s latest report, retailers see a fourfold return on investment (ROI) from strategic observability efforts....

Talkdesk streamlines agent workflows with embedded CX solutions

Talkdesk has announced a new way to streamline the agent experience by integrating its tools directly into widely used customer relationship management (CRM) and helpdesk platforms.The new offering, Talkdesk Embedded, allows businesses to integrate Talkdesk Workspace, Talkdesk Conversations App, and...

64% of global fraud victims lose trust in brands

According to Telesign’s latest report, fraud poses significant risks to consumers and brands. The report highlights that 92% of consumers believe companies are responsible for safeguarding their digital privacy. However, 64% of global consumers and 58% of U.S. fraud victims...

Gen Z and Millennials turn to podcasts for news and connection

Podcasts have become a leading platform for brand discovery, particularly among younger audiences, surpassing traditional media channels. According to GWI’s latest report, the trend has accelerated since 2021, with Gen Z listeners playing a significant role in this shift.The survey...

93% of young workers face age discrimination at work

Negative stereotypes and mistreatment in the workplace are pushing young people out of jobs, as new research from UK Youth and KFC UK&I reveals a record 872,000 economically inactive individuals aged 16-25—the highest figure since tracking began in the early...