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Consumers Switch Between Channels to Trick Brands Into Bigger Discounts
Consumers will go to great lengths to snag a better deal, and new research shows shoppers aren’t afraid to play brands against themselves to get it. A fresh study from Klaviyo exposes a cunning new trend in consumer behaviour: more...

Restaurants Are Losing Their Tables to Delivery Apps
Delivery is no longer just a convenience, but the backbone of the global food service recovery. In 2024, delivery accounted for 21% of total consumer food service sales worldwide, up from just 9% in 2019, according to Euromonitor International’s latest...

CommBox Debuts CommSite: AI That Turns Your Website Into a Living, Breathing Conversation
CommBox has just launched CommSite, a platform that reimagines how businesses connect with visitors online. CommSite acts as a real-time, intelligent conversational layer for websites, capable of understanding, responding to, and resolving user requests without ever leaving the page. In collaboration...

Need a Glow-Up? Sephora Will Send a Lyft
Sephora is changing the rules on fast shipping and endless online deals. In a first-of-its-kind partnership with Lyft Media, the beauty giant has launched “Delivered to Beauty,” an activation designed to drive beauty lovers directly to Sephora’s freestanding stores for...

Can AI Make Sports More Exciting Without Ruining the Magic?
The future of sports fandom is here—and it’s powered by artificial intelligence. According to Capgemini research, fans are no longer just watching the game—they’re interacting with it in real time, fuelled by AI and generative AI technologies. Over half of...

Young Employees Want to Learn. Why Aren’t Employers Teaching Them?
Despite growing concerns over a widening skills gap, UK employers are largely falling short when it comes to supporting the very generation they believe holds the key to the future workforce. According to the latest Business Barometer from The Open...

UK Consumers Worry AI Turns Their Personal Data Into a Commodity
“If something is free, then you are the product.” The saying, dating back to the 1970s, has never felt more true to British consumers, who increasingly fear their personal data is being mined and sold to feed AI systems. A...

Not My Problem? Why Avoiding Conflict Is Everyone’s Problem at Work
New research reveals that a widespread fear of confrontation prevents early resolution of workplace tensions, putting employee wellbeing and business outcomes at risk. A study by employment law specialists WorkNest, based on feedback from 700 employers and HR professionals, found...

Tech Is on the Menu, But Most Restaurants Can’t Cook with It Yet
Restaurants are racing to pour cash into artificial intelligence, yet most are fumbling when it comes to putting those dollars to work. A new Deloitte report shows 82% of restaurant executives plan to ramp up AI investments in the next fiscal...