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As prices rise, it’s the little things that matter for long-term brand loyalty

The cost-of-living crisis is dominating UK headlines. Inflation is continuing to rise; shop prices are at their highest in 10 years; and consumer confidence is at a record low. Research suggests the cost of some everyday groceries has risen more than 20%. Consumers...

This week in CX: Kantar, Sabio, and Vodafone

Happy Friday! We’re bringing you the latest roundup of industry news. This week, we’re looking at customers fleeing businesses with slow-to-act commerce experience, Kantar’s BrandZ Most Valuable UK Brands 2022 report, and Reputation’s automotive report revealing new trends and customer attitudes. Key...

How can neuroscience studies be used to improve the overall shopping experience?  

According to Deloitte, “Neuroscience studies can be used to identify motivating elements that increase customer motivation-to-buy. This is in addition to removing distractions in the online shop and thus improving the overall shopping experience”. It gives retail businesses a better...

AI implementation: overcoming the barriers to success 

The strategic value of artificial intelligence (AI) is widely recognised by customer experience (CX) leaders worldwide. However, AI implementation in the contact centre appears to have slowed over the last year. Why the disconnect?  Recent Talkdesk research explores why CX leaders...

Christmas shopping in the face of economic uncertainty 

Consumer pessimism continues to spiral in the UK, with the cost-of-living crisis and rapidly rising inflation coupled with geopolitical uncertainty leading to downtrends in overall spending. Unsurprisingly, people are adopting an affordability-first mindset when it comes to their finances, particularly...

Junior marketers are at the forefront of CX innovation

While excellent customer experience (CX) is widely accepted as a cornerstone of business success, it can be challenging to sustain over time. The key to innovating customer experience and breaking this pattern is experimentation. This is according to Optimizely’s Experimentation...

This week in CX: Medallia, HubSpot, and Spotify

Happy Friday! We’re bringing you the latest roundup of industry news. This week, we’re looking at Medallia’s integration with Salesforce, a new product launch by Forsta and Spotify, and new research from inriver about what really drives customer loyalty in the cost-of-living...

Building infrastructure for unstructured data analysis with Dmitry Isupov, Co-founder at Chattermill

Today on CX Lore, we talked with Dmitry Isupov – the co-founder at Chattermill. With a background in mathematics and data analysis, Isupov is fantastic to explain the role of a data analyst in CX. We discussed the essential skills...

Harnessing AI for next generation customer experience 

There’s no secret to what consumers want when they interact with brands. That is – convenience and speed. The brands that delight customers are those that have easy, fast, and smart self-service. Now AI that is purpose-built for customer experience (CX)...

Real talk 2.0: join us on October 4th for an interactive CX day celebration

Did you know that this year’s CX Day will mark 10 years of this global celebration? CX practitioners across the globe will once again raise a glass and celebrate efforts invested in improving products and services.As a leading CX magazine,...