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Holiday Shoppers Don’t Trust the Hype

Nearly 7 in 10 shoppers (69%) confessed they’ve sent back items bought during major sales events, according to Akeneo’s latest PX Pulse survey on holiday shopping behaviour.  According to the shoppers, poor product quality, confusing or missing details, and misleading images...

TikTok (US Version) Could Save Marketing Access to Gen Z

TikTok has been the golden child of social media for the last couple of years, doubling from around 750 million users in 2022 to 1.5 billion in 2024. As a marketer’s dream, especially with the decline of Twitter/X, everything seemed...

Collaborate in Style With Jabra and Huddly’s Unified Meeting Room Tech

Can a company really claim a strong employee experience when everyone is lurking in a corner of the all-hands Zoom meeting screen? For corporate meetings especially, presentation and clarity is everything. And there are plenty of fiddly high-end audio and...

Performance Management as Employee Experience: Moving Beyond Reviews to Growth and Engagement

Performance reviews don’t have the best reputation. For a lot of people, performance management still means one awkward meeting a year, a form that disappears into HR’s system, and feedback that’s already out of date. It’s no surprise employees groan...

This Week in CX: Where AI, Gen Z, and Trust Collide

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we explored agentic AI in CX, Gen Z putting life on hold for financial security, smarter employee listening strategies, and how AI-powered verification is boosting trust...

Accenture Results Highlight AI and CX Value

Accenture published its latest results with a key figure showing that revenue from Gen AI-products has tripled, reaching $2.7 billion. The company’s overall performance for FY2025 was “robust”, reporting full-year revenue of $69.7 billion. The company continues to focus on...

AI Pushes IT Out of the Shadows and Into the Driver’s Seat, Says Zendesk

For years, employees braced themselves before contacting IT, dreading long wait times, repetitive questions, and the chance their problem wouldn’t be solved quickly. Zendesk’s latest IT Report suggests those days may be numbered. Artificial intelligence is moving IT leaders into...

Super Apps as a Pathway to Global Growth

Super Apps are quickly gaining traction globally. Combining shopping, banking, messaging, and more into seamless mobile experiences, they are reshaping how consumers live, engage, and transact. Particularly in mobile-first environments. At the same time, global economic shifts, including rising tariffs, geopolitical...

The Employee Onboarding Experience: Building ROI from Day One

The employee onboarding experience isn’t just a box to tick on day one. It’s when new hires start to judge whether the culture they heard about in interviews matches what they see in practice. If the experience falls flat, many...

Easy Cancellations Could be the New Loyalty Strategy in Subscriptions

When was the last time you cancelled a subscription — and then came back later? The option to pause or leave without hassle is exactly what convinces many consumers to stay loyal in the first place. According to Chargebee’s 2025 Global...