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Global Futurists: Episode #5 Rohit Talwar

In Summary: Rohit Talwar [youtube https://www.youtube.com/watch?v=lvIU46LZxBQ?start=67] ...

What Are the Emerging Customer Needs Post COVID-19?

Research shows that today’s wants become tomorrow’s needs. Great organisations respond by thinking strategically about emerging needs. What your customers need from your business may be dramatically different from a few weeks ago. This applies to both B2B and B2C and...

Microsoft First AI Centre for Energy opens in Dubai

The US-based technology giant opened a first in the world artificial intelligence centre for energy in Dubai, so it could develop technologies to be used globally. The virtual inauguration of the centre took place on Wednesday and is based at the...

Content: The Cornerstone of Digital Experience

It’s proven that intuitive personalisation deepens customer engagement and improves conversion rates. Therefore, against the background of ever-growing content estates and increasing customer expectations, a robust content strategy is paramount to successfully achieving this level of personalisation. Why the cornerstone? We’ve...

More than Two-Thirds of Brits Choose Traditional Password as Authentication Method

A new research revealed the majority of UK consumers feel most comfortable using traditional passwords over biometric options. Users are still sticking to tradition despite technology finding its way into people’s lives through their phones and bank accounts. The research conducted by...

One Size Does Not Fit All: Tips For Improving Digital Customer Experience

Author: Rebecca Brown Moving with the times, innovating or keeping up with the Joneses when it comes to customer experience is never easy. Sometimes it can feel like it’s made even harder by the array of options open to businesses. Being...

Use Personalisation To Drive Customer-Obsession And Loyalty

Brands have a personalisation problem. While marketers and CX pros alike share visions of delivering individualised and anticipatory experiences that earn loyalty, the execution usually undermines customer relationships. They can’t even get the basics right: only 7 percent of UK consumers...

New Gifting Trend: Self-Gifting Skyrockets Amidst COVID-19 Pandemic

According to the latest industry research from the Gift Card & Voucher Association (GCVA) in partnership with data specialist GlobalData, gift cards for self-use of the purchaser is now one of the main drivers of gift card purchasing, representing 22...

Improving Agent Experience Essential to Customer Satisfaction and Loyalty, New Study Finds

The findings of the latest research study by NICE inContact show the views of contact centre agents on their impact on customer experience, being effective brand ambassadors while inspiring brand loyalty and lifetime value. Contact centre agents have an important role...

Why Good CX Means Being Fast in the ‘Mobile-First’ World

The rise of mobile as a primary tool for shopping is an inexorable trend – indeed, it is projected that mCommerce will double from 2019–2023 (Eamarketer), ultimately accounting for three-quarters of total e-commerce. In this new ‘mobile-first’ world, speed is...