Archives

The Eight Disciplines of a Customer Obsessed Culture
Many organisations recognise the need to change the way they do business, embrace customer-centricity, and develop a more compelling Customer Experience. So, what should the ideal organisation look like and what does this mean in terms of leadership priorities and...

Ask Ian: How do I Recover From a Customer’s Online Public Complaint?
Customer Experience specialist Ian Golding, author of new book Customer What: The Honest and Practical Guide to Customer Experience, writes for Customer Experience Magazine, offering his expert insight to help businesses improve their CX offering. To ask Ian a question on...

Awards Success Inspires Startle Towards Further EX Innovation
Experts in background music and technology experiences for the retail and hospitality industries, Startle International has seen outstanding growth since beginning trading in 2015. A start-up moulded by its team members and an employee-first culture that translates across all operations, the company...

Future Sight: Understand Where CX is Going at Upcoming Conference
The future of the booming Customer Experience sector is the focus of an upcoming conference in which attendees can gain valuable insight from some of CX’s biggest names. Hosted by Awards International at the Reading HQ of Microsoft on October 3,...

Come Rain or Shine, AI can Provide Perfect Personalisation
A seasonal temperature just 1°C higher or lower than average typically causes a one percent fluctuation in sales, according to recent research. With the UK retail sector being valued at roughly £300 billion, this equates to a potential loss of...

Innovation and the Future of Content Revenue: An Interview with Cris Beswick
Cris Beswick is among the UK’s foremost innovation specialists, and one of the pioneers behind an exciting plan to change how digital media is consumed. That vision is The Future Shapers, a roadmap to bringing quality content and thought leadership pieces...

Building a Strong Link Between Brand and Customer Experience
In a recent Enghouse webinar we were privileged to be joined by Kim Bright from LEGO Education who discussed the relationship between their brand and Customer Experience, and how it is interwoven with everything they do. Listening to LEGO and...

Reaching the ‘Uninterruptible’ Mobile Customer
Consumers are reclaiming control of their online experience, especially on mobile. Not only are they swiftly scrolling past any ad that doesn’t engage them with a clear and succinct call to action, but also preventing the ads from appearing in...

Why Your Workforce Needs a Confident Digital Culture
In the 21st century, technology has become a ubiquitous part of modern workforces. Businesses are increasing their IT budgets and investing more in new IT designed to energise business performance and staff productivity. However, it seems not all employees feel quite...