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Students Praised for Customer Behaviour Study
Final year university students are helping to identify changing customer behaviour in a new project with outsourced customer contact centre Echo-U. The research was undertaken by Newcastle University Business School’s business management degree programme students, and Echo-U – whose Director of...

The Value of Values in Company Culture
We hear a lot of talk nowadays about a company’s culture and values. Why are these so important? What do they add to a company? How can we make sure we live by these values? The core values of a company...

2019 UK Digital Experience Awards: Meet the Finalists
The finalists for the 2019 UK Digital Experience Awards have been announced, with an exciting line-up of big household brands and smaller innovators competing for recognition. The event is celebrating its fifth year of honouring the British organisations that offer customers...

Increased ‘Likes’ for Social Media Shopping
The number of customers who place high importance on the ability to discover and purchase directly through social media platforms has risen by 38 percent in a year, new figures reveal. The annual Shopper Experience Index, published by Bazaarvoice, involved a...

Want to Kick the Competition? Walk in Your Customer’s Shoes
Competition is intensifying in almost every industry worldwide and in the race for success, enterprises face a growing risk of losing site of the fundamental elements for business success – a strong product that can serve the needs of every...

Social Media: Brands Must not Underestimate Customer Connection
High street cosmetics mainstay Lush recently raised eyebrows by announcing it was quitting its social media channels in the UK. According to the firm, 16 percent of its social media mentions were negative, a number sure to increase now that the company...

Firstsource to Create 450 Jobs in Belfast
UK Complaint Handling Awards winner Firstsource is creating up to 450 new jobs at a new £1 million base in Northern Ireland. The call centre firm – which was named Overall Winner at the UKCHAs in March after winning Gold in...

Driving Retail Growth Through Luxury Shopping Experiences
In today’s challenging retail landscape, success will be determined by how well brands target – and serve – consumers. The luxury sector is no different, and previously it’s suffered from a case of mistaken identity. Their shoppers were often thought to...

Brits Working Longest Hours in the EU
British workers are putting in the longest hours in the European Union, according to a new study. Analysis by the TUC reveals that full-time UK employees worked an average of 42 hours a week in 2018. This was almost two hours...

Automation and Orchestration: The Keys to Securing a Digital Organisation
With the benefits of cloud platforms and mobility becoming increasingly obvious in the Gulf region, organizations have now started migration to digital platforms. Most regional businesses today are using cloud and mobility solutions in some manner, often with highly varying...