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How AI can Help, or Hinder, your Customer Experience

Ask the leadership of any reasonably-sized company what technology they’re looking to implement and they’ll almost invariably mention artificial intelligence (AI). In theory, that’s great, because AI has the potential to fundamentally change the way a businesses operates and creates...

Micro-Learning: The key to Employee Engagement?

We all understand the importance of employees having a growth mindset and engaging in lifelong learning. These are essential habits to foster at a cultural level to maximise Customer Experience. What’s interesting is that attitudes among employees, particularly for voluntary...

IG Group UK Purchased by Assist Digital

International CX management firm Assist Digital has acquired world-leading consultancy IG Group UK Ltd. In a move which positions the company favourably in the rapidly growing global Digital Transformation market, Assist Digital is looking to widen its skills base and strengthen its...

Wake-up call for CMOs as CX Survey Spots Critical Flaws

New research has found that 36 percent of CMOs admit their brand still hasn’t invested in Customer Experience, despite 88 percent expecting a focused CX programme to yield long-term customer loyalty and increasing sales over time. The survey of over 100 senior...

The CEO’s Guide to Customer Experience

“What do my customers want?” The savviest executives are asking this question more frequently than ever, and rightly so. Leading companies understand that they are in the Customer Experience business, and they understand that how an organisation delivers for customers is as important...

The Harsh new Rules of Customer Service

Happy customers are returning customers; they are the ones that will leave positive reviews on social media websites and lift a company’s reputation. There is no doubt about it, King Customer is ruling the roost and needs to be courted....

The Digital Future of Brick & Mortar in the Middle East

Retail sales in the Middle East are booming. Customers are getting smarter about their shopping choices and their expectations of the retail experience are accelerating quickly. Non-store retailing, which includes online shopping, direct selling, mobile internet, social media, and home...

Sainsbury’s Trials Till-Free Store in London

The UK’s first till-free grocery store has opened its doors in London, but owner Sainsbury’s has been warned to not to underestimate the “power of human interaction”. In a month that saw the proposed merger between Sainsbury’s and Asda shelved thanks...

Dubai Hosts ‘Digital Experience Now’ Networking Event

Contentsquare is making its event debut in Dubai with Digital Experience Now – aka The DEN – a networking conference exclusively for digital leaders across the Middle East and North Africa. Following Visa’s recent report stating that the number of online...

CX and Sustainability Key Goals for Dubai Airports

Dubai Airports Corporation (DAC) wants to lead the way in making sustainability, affordability, and efficiency key to the growth of the travel industry for decades to come. This was the message from DAC CEO Paul Griffiths, who delivered a keynote speech...