Archives

Spending on Programmatic Ad-Buying to Soar in 2018

Adobe has released the results of its survey into the attitudes and predictions of European advertising agencies and professionals. The survey reveals that 100 percent of brands are looking to take some (38 percent) or all (62 percent) of their programmatic...

The Secret to Winning Awards: A Judge Offers Valuable Insight

UK Digital Experience Awards judge Di Mayze offers exclusive insight into entering awards and preparing and delivering the best presentation possible, to help your company get the most out of their experience… I’m not an awards expert but I’ve been both...

Let’s Chat: Exploring the Feature Central to CX Success

As a channel, chat has been around for a while, but it is now moving centre stage when it comes to Customer Experience. Consumers like its ease of use and how it lets them have a real-time conversation without picking up...

‘Regifting’ and Avoiding Relatives: Christmas Day Phone Habits Revealed

A survey of 1,000 UK consumers from Sapio Research revealed that phones will be a permanent fixture this Christmas day with each person spending an average of 103 mins each on their phones, and a third of us (32 percent) spending more...

Peer Motivated Shoppers: The Key to Building Loyalty

Today’s consumers are increasingly complex; motivated by a number of different and often competing drivers. They move seamlessly between instore and online, and their purchasing decisions can often be unpredictable, making it difficult for retailers to fully understand the journey they...

CX in 2018 and Beyond: Four Industry Predictions

2017 has been another year in which technological advancement has led to changes in consumer trends, but what do the experts think 2018 and beyond will have in store? Here are four predictions of what is expected to change the Customer...

Winter Blunderland: Customers Force Grotto Closure

Customer feedback has forced the closure of a children’s festive attraction, which was described as “disgusting” by disappointed parents. The ‘Winter Wonderland NI’ event was held at the Clandeboyne Estate in Bangor, Northern Ireland, but after just two days of being...

Delivering the Goods: Keeping Customer Service Levels High

When it comes to home delivery, UK consumers have never had it so good. From the one hour delivery windows offered by the likes of Planet Organic to Waitrose sending Click & Collect items to lockers, and through the use of...

The Best Digital Experiences are the ones you Never Notice

Mark Jones is the CEO and Founder of Giant iTab, and has been on the judging panel of the UK Digital Experience Awards for the last four years. In this role, he has seen some of the most progressive innovations...

UK Employees Among World’s Least Engaged

UK workers are some of the least engaged in the world according to the latest Qualtrics Employee Pulse survey. Based on a combination of six positive engagement factors, the Qualtrics Pulse assigns employee engagement scores to ovr 4,500 workers from around...