Archives

Bidfood’s Back with Second Wembley Win

Wholesale firm Bidfood made a triumphant return to Wembley Stadium to win at the 2017 UK Business Awards. The company previously enjoyed success at the same venue in September, when they won Gold in the Transport and Logistics Category at the...

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Sheer GRIT: Web Firm Claims UKDXA Crown

Web design firm GRIT Digital are celebrating double success at this year’s UK Digital Experience Awards. The Norwich-based company was named winner in the Not for Profit and Charity category, before going on to claim the Overall Winner title later that...

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Decline in Traditional Complaint Channels

It seems clear that the great British public will now very rarely be bothered to write or call companies when something is wrong. Instead we are likely to simply moan or let rip on social media before stopping to use...

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Web Analytics: Finding the Right Remedy 

Much like the basic principles of modern medicine, a key part of digital marketing is having the skills and tools to accurately diagnose and treat an ailment, based on an informed analysis of the symptoms. In today’s digital age of...

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Don’t Make These Five Staff Training Mistakes

Many companies assume that investments in sales training will increase sales productivity, and because the sales team is on the front line of revenue and profit, it seems intuitive that improving their skills would have a positive, immediate, and direct...

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Visit the Porsche Museum Without Leaving Home

Car enthusiasts can now have immersive online access to one of the most spectacular car museums in the world – the Porsche Museum. Through experiential real-time video technology by online CX firm GoInStore, visitors to the museum website can experience...

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Chatbots ‘Could Cut Call Wating Times’

Following Which?’s recent naming and shaming of energy companies who keep their customers waiting too long on the phone, Aspect Software has called for better self-service platforms to improve CX. A third of energy companies left Which? waiting for over 20 minutes, but calls...

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Seven Ways to Prepare Your Business for Black Friday

This year, Black Friday falls on November 24 and will host discounts across many lines including electricals, fashion, and experiences. BBC reported that online sales had risen by 12 percent last year during the event but it isn’t just the Friday that...

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Uphill Battle for UK’s Online-Only Services

The annual ‘Connected Life’ survey from global researchers Kantar TNS explored this year how consumers are accepting online customer service. The research – from 70,000 correspondents from 56 countries, including over 3,000 from the UK -indicated that online customer service...

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Get Personal: Creating Connections with Customers

A business would be nowhere without its customers, and that’s why keeping them onside should always be your priority. One of the best ways of doing this is building a connection on a personal level with your customer base –...

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