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AI powers Steve Madden eCommerce 

Steve Madden has taken a major leap in its digital evolution by launching a newly enhanced global eCommerce platform. Developed in partnership with RunDTC and powered by Contentstack’s advanced digital experience platform (DXP), this transformation redefines how customers engage with...

IT vs Marketing compromising user experience decisions

The split between IT, marketing and customer-facing roles continues to rear its ugly head. Stats from Storyblok show that only 30% of IT leaders involve their marketing teams in user experience decisions. Those choices impact the customer experience, resulting in...

This week in CX: the digital revolution in travel, finance & customer service

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we explore the evolving landscape of airport customer experience, the benefits and challenges of CX consulting, and how Zoom’s AI-driven workflows are transforming digital interactions.We’re also...

Qualtrics report: Executives risk losing $1.3 trillion as reluctance to embrace AI grows

In a revealing new report from Qualtrics, a staggering $1.3 trillion could slip through the fingers of organisations hesitant to embrace artificial intelligence in their customer experience strategies. As executives waver, early adopters stand poised to reap the rewards of...

Call centre agents: Saving lives and building careers, busting contact centre myths

There’s a common image of a call centre as battery a farm for overworked keen young things, following the scripts to earn a modest crust. That image may include fielding hundreds of phone enquiries each day, dealing with difficult issues,...

Good digital experience is in the details. Here’s what they are

While we’ve become accustomed to major technological advancements like social media and mobile technology, this year’s findings of the Insights Report 2025 Digital Experience Benchmarks by Contentquare reveal that it’s the smaller, often overlooked shifts that are reshaping how businesses...

Greek airline Aegean goes AI cloud-hopping for first-class CX

Flying over 16 million passengers each year, Aegean is an airline on the way up. It brought itself out of Greek state ownership in 2023 and is expanding aggressively. Aegean has 8 Airbus A321 neo aircraft on order, plus new...

Verizon and Sinch join forces to make business messaging smarter

Sinch and Verizon are deepening their partnership to push Rich Communication Services (RCS) into the mainstream, expanding RCS for Business Messaging (RBM) to Verizon subscribers across the U.S.Announced at Enterprise Connect in Orlando, this move aims to accelerate the adoption...

Adobe paints a new canvas for customer experience with AI

At the Adobe Summit, Adobe unveiled tools designed to enhance customer experiences through AI-driven personalisation and seamless engagement across all touchpoints. “Delivering a unified customer experience requires a much more agile and streamlined operation that solves real customer pain points,...

GoTo’s AI receptionist will take your call now

As the every-platform-has-to-have-AI battle heats up, more contenders arrive daily in our news inbox. Today’s turnout alone will see another half-dozen services unveiled in the coming weeks. Entering the fray today is GoTo, offering a Connect AI Receptionist, presumably for...