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The Human Touch: How Well do you Know Your Customer?

Is the increase in martech spend at the cost of Customer Experience? There’s a growing challenge in marketing that we’re not speaking about nearly enough. For all the investment brands are ploughing into technology to increase capability and visibility, many still...

Entries Open for 2019 UK Digital Experience Awards

The 2019 UK Digital Experience Awards is now open for entries, as the countdown gets underway to the finals which will be held in London. Now in its fifth year, the awards celebrate the ways cutting edge digital tech is used to...

O2’s Pilot Will Boost London Network Ahead of 5G

UK Customer Experience Awards winner O2 is making progress on improving connectivity at two of London’s busiest transport stations. The communications giant is working with Nokia on two Massive MIMO trials at Kings Cross and Marble Arch stations, aimed at enhancing connectivity...

Cheerio to Poor Employee Experience for Cereal Staff

One of the world’s biggest breakfast cereal brands has undergone an Employee Experience transformation inspired by one of their most iconic products. General Mills, the 150-year-old US-based maker of Cheerios, has spent the last three years transforming their HR experience, focusing on...

Employees’ Most Desired Workplace Benefits Revealed

The quality of workplace benefits provided by an organisation can significantly contribute towards the happiness and retention of existing employees. Likewise, when recruiting, the generosity of a benefits package will have a bearing on the appeal of a business to...

Adobe Names new EMEA President

Adobe has announced a new President of the firm’s Europe, Middle East and Africa (EMEA) operations.  Paul Robson joins directly from his role as President for Adobe of Asia Pacific (APAC) and has a wealth of experience in leading business...

Backlash Against Chatbots Begins

One-in-five in UK consumers are desperate for brands to ditch chatbots and live online interactions with Customer Experience representatives, according to new research. In what should be a wake-up call for organisations, the research by Acquia, nearly half (45 percent) of...

Taking the Confusion out of Sales Through Content

The quarter spanning October to December is crunch time for retailers, both online and offline. The pressure is on for teams to meet their yearly sales targets, and the promise of a ‘golden quarter’ puts on the pressure to move...

Top Workplace Stress Causes in 2018

Recent figures from the Health and Safety Executive show that almost 600,000 workers are suffering from work-related stress, depression or anxiety in 2018, with 15.4 million working days lost due to work-related stress this year. With the year coming to an...

Merging the Online and Offline Shopping Experience

The current division of the high street and online shopping experience is compelling customers to decide between making a purchase online or offline. This siloed approach to sales might not be the best way for retailers to go about things...