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OpenAI Launches GPT-5: Faster, Smarter, and More Human-Like

OpenAI has launched GPT-5, its most advanced and capable AI model to date, marking what CEO Sam Altman calls a “PhD-level” leap in intelligence. The latest model, launched on August 7, 2025, is faster, smarter, and more useful than any...

Kustomer Lands $30M Series B to Scale AI Agents for Smarter Customer Support

Kustomer has secured a $30 million Series B funding round led by Norwest, with continued investment from Battery Ventures, Redpoint Ventures, and Boldstart Ventures. This fresh capital will fuel the company’s ambitious AI product roadmap, accelerate platform innovation, and support...

Most Companies Aren’t Ready to Govern the AI They’re Deploying

As agentic AI rapidly moves into the customer experience mainstream, most businesses are pressing ahead without the safeguards needed to manage it responsibly. According to a new global study released by Genesys, there is a widening gap between AI adoption...

Feefo Celebrates the Power of Customer Reviews

Customer reviews continue to grow in authority, and their value to businesses and marketers is taking off even faster. Verified reviews and insights platform Feefo, is celebrating that value with a new campaign to champion one of the powerful, yet...

Sprout Social Integrates Instagram and WhatsApp into Salesforce for Smarter CX

Sprout Social has expanded its partnership with Salesforce, introducing a new integration that brings Instagram, LinkedIn, X (formerly Twitter), Facebook Messenger, and WhatsApp into Salesforce’s Digital Engagement platform. The move makes Sprout the first social media management provider to connect...

Capacity Lands $92M, Acquires Two Firms to Power Smarter, Voice-First Contact Centers

AI support automation company Capacity has secured over $92 million in new investments and acquired two companies—Call Criteria and Verbio Technologies—as it pushes deeper into the contact centre technology market. The funding includes $50 million in debt financing from Chicago Atlantic...

This Week in CX: Retail, Travel & Healthcare Get an AI Upgrade

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’ve explored how AI-driven innovations and strategic partnerships are reshaping customer experience, healthcare, travel, and retail to deliver smarter, faster, and more impactful results. We’re also discussing...

Virgin Red Announces High-End Loyalty Partnership with RBN Rewards

Customer loyalty can never be taken for granted, and many schemes are partnering to broaden their offering. At the higher end of this market, shaking up the luxury property industry and loyalty space, US-based RBN Rewards has announced a points...

Gen Z Is Using AI at Work, They’re Just Not Telling You

For today’s digital-native workforce, AI has quickly become a go-to productivity booster. According to new findings from the 2025 Cox Business Workplace Technology Survey, Millennials and Gen Z employees are using AI agents regularly, whether it’s summarising meetings, generating ideas,...

LivePerson Elevates Customer Journeys with Google Cloud’s LLM and AI Tools

LivePerson has announced an expanded partnership with Google Cloud aimed at delivering a new era of intelligent customer experiences. Through this deepened collaboration, LivePerson will integrate Google Cloud’s latest AI technologies, such as Gemini 2.5 and Vertex AI, into its...