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Trust in Creators Hits All-Time High This Holiday Season

The holiday shopping season is being redefined, and it’s all thanks to creators. According to LTK’s 2025 Holiday Shopper Study, creators aren’t just influencing wish lists; they’re shaping when, how, and why people shop. This year marks a turning point,...

Workday Breach Joins Growing Wave of CRM Attacks

HR and finance software company Workday has confirmed a data breach after attackers gained access to a third-party customer relationship management (CRM) system. The company said the hackers obtained business contact details such as names, phone numbers, and email addresses. According...

City Cruises Charts a Smoother Digital Journey with Medallia

City Cruises, part of Hornblower Group, has partnered with Medallia to improve how guests book and experience its dining and sightseeing cruises. The collaboration focuses on reducing friction across digital touchpoints by capturing real-time feedback and analytics from users online. The...

The Power of Personalisation, Done Right

Personalisation has been a buzzword in retail for the better part of a decade. But when it’s done right (really, really right) it becomes more than a clever marketing trick. Personalisation can become the glue in the customer relationship: invisible,...

When Will AI in Learning Live Up to the Hype?

Artificial intelligence might be dominating headlines in the learning-tech space, but according to new research from the Fosway Group, most of the bold promises are still more potential than practice. In fact, Fosway’s analysis shows that of all the shiny AI...

Anthropic’s Claude Can Now Walk Away from Abusive Conversations

Anthropic is experimenting with something few tech companies have dared to consider: giving its AI models the power to end conversations. The company has rolled out this capability in Claude Opus 4 and 4.1, but only for what it calls “rare,...

IPSOS’ CXO Jamie Thorpe Talks The Shifting Dynamics of Customer Loyalty

While CXM reports daily on the latest CX news and hunts down interviews from the CX trenches. A view from on-high is always welcome. We had the opportunity to get the thoughts of IPSOS Chief Experience Officer Jamie Thorpe on...

Sprout Social Launches TikTok, Bluesky & Creator Tools for the Social Intelligence Era

Sprout Social has unveiled a new suite of innovations and strategic partnerships designed to give brands a competitive edge in the era of Social Intelligence. As audiences flock to platforms like TikTok and Bluesky for discovery, recommendations, and real-time conversations,...

Perplexity AI Throws $34.5B at Google Chrome in Bold Market Move

Artificial intelligence startup Perplexity AI has made an audacious $34.5 billion all-cash offer for Google’s Chrome browser, a bid that far exceeds the company’s own $14 billion valuation. Led by Aravind Srinivas, a former Google and OpenAI engineer, Perplexity has...

U.S. Customer Satisfaction at 12-Year Low, New Report Finds

American customers are less satisfied than they’ve been in over a decade, according to the latest American Customer Satisfaction Index (ACSI) data. The national score slipped 0.1% in Q2 2025 to 76.9 out of 100 — the same level seen...