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Smart Home Tech Is Leaving not so Smart Brits Baffled

The results from a recent study published recently by field marketing agency Gekko entitled ‘Smart Home Shopper’ reveals that more than half of Brits have purchased smart technology for their homes – but have little idea how to use it.   The study which investigated...

Three Ways AI can Improve Customer Experience

In an increasingly fluid retail marketplace, where purchasing continues to shift from the physical to the digital, companies both big and small must look for new ways to differentiate their brands, build loyalty and keep their customers coming back for...

Billing Issues: Time for Tech to Save Telcos

Billing and accounting errors have become disappointingly normal for the telco industry; a recent study from software company Brite Bill found that a substantial proportion of complaints about telecoms operators were due to billing and contract issues, with billing issues...

Consumerisation: Changing the way we Work

The widespread adoption of mobile and cloud technologies are ‘consumerising’ Digital Experience within the enterprise and driving the reinvention of business. Organisations in every sector are benefitting from, and seeking to take advantage of, new technologies and models that were...

UK Digital Experience Awards Finalists Announced

The finalists for the 2018 UK Digital Experience Awards have finally been revealed, and the line-up promises an exciting day of insightful presentations and tough decisions for judges. The UKDXAs are one of the highlights of the Customer Experience calendar, celebrating...

Mr Employee Experience: Igniting Ideas at IGNIS

Ben Whitter is known as Mr Employee Experience in business circles, and his role as a global Employee Experience (EX) leader brings him into contact with many companies keen to improve how they accommodate their most important resource – their...

Customer What?: Exclusive Excerpt from new Book by Ian Golding

Customer Experience professional consultant Ian Golding is well known to CXM readers thanks to his role as a Non-Executive Editor and a CX Masterclass leader, but his influence is expanding dramatically with the recent publication of his first book, Customer...

A Third of Digital Marketers Have Lost Sleep Worrying About Competition from Amazon

Over a third (32 percent) of digital marketers admit to losing sleep due to fears about how the competition from Amazon will impact their business over the next 18 months, according to a survey by digital marketing agency Greenlight Digital. In a...

UK Companies Still Struggling to Take Action a Year After WannaCry

One year after WannaCry infected over 200,000 computers in 150 countries globally, 40 percent of respondents say their organisation is more exposed than it was a year ago. The WannaCry ransomware attack that crippled the NHS and infected more than 200,000...

How Gamification Benefits Customer Experience

We’ve all played games in our lives, starting when we were very young. Those first games helped us learn how to follow rules, how to be respectful, and how to motivate ourselves to learn and to advance—because winning, of course,...