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5 Tips for Creating an Accurate Customer Journey Map

Customer journey maps are more than just diagrams. Sure, they illustrate (in a very visual and easy-to-digest way) the steps customers go through when engaging with a company. But there’s a lot more to it than that. Customer journey maps act...

How to Optimize Your Organization for the Best Omnichannel Experience

Digitisation has led to an explosion of new customer channels. Whether we’re reading the latest headlines, catching up on emails or watching funny cat videos on Youtube, we consume content constantly every day. And these channels present endless opportunities for...

Summer Blues – Optimising Staff Efficiency after the Holiday Season

According to CV-Library’s latest research, the majority of workers find it difficult to get back into a routine after a summer holiday, with over half (57.1%) going as far to as say that they are more likely to consider a...

Optimising Staff Efficiency – A Winning Approach

Approaching this year’s UK Customer Experience Awards, we are sharing some interesting insights and tips from one of the awards judges, Michelle Hoskin, covering staff efficiency optimisation. After the period of summer vacations, we believe these tips might help you...

Is Influencer Marketing the Future of Marketing?

Is your marketing budget being put to good use? Are you getting the desired results from your campaigns or are you struggling to see a positive change in your ROI? Maybe you’re not making use of one of the most...

Three Ways to Tackle Email Overload after the Holidays

Holidays should be the most relaxing time of the year. Some people like to spend them at home, others enjoy sunny days on the beach, a city break or backpacking around the globe. Whatever your preference, they all have one...

Four Things Executives Need to Know about Serving the Digital Customer

Digital transformation has opened up opportunities for exchanges of information in new ways. Consumers are not just embracing this, they are demanding it and as a result it has radically changed their behaviours. A recent ONS report shows that the internet...

Tuesday between 9am-11am – the Most Productive Time for UK Workers

Over two thirds of Brits say they waste time at work, almost half of these people say they do so by chatting to colleagues. The data comes from a survey conducted by conference call provider, Conference Genie. The survey was...

Inbox Overload – How to Increase Staff Efficiency

The world is moving faster than ever before and consumers now have better technology than most businesses. Millennials are demanding the latest technology and the digital revolution is upon us so companies need to react to this paradigm shift. Keeping Up...

Creating a High Quality Digital Customer Experience

Whether mobile, web or desktop, digital apps are more prevalent than ever. The end-user experience can make or break the digital apps of a brand and in turn have a huge impact on the overall success of that brand. A...