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EXL Partners with Genesys to Power Smarter, More Predictive Contact Centres

EXL and Genesys have announced a strategic partnership aimed at revolutionising customer engagement by combining EXL’s deep expertise in data and AI with Genesys’ powerful cloud-based experience orchestration platform. The collaboration will help businesses tap into real-time insights and deliver...

How AW Rostamani Turned CX Technology into Tangible Business Value

While many businesses are still trying to align their CX investments with commercial outcomes, AW Rostamani Group has already closed the gap. Its contact centre no longer operates as a support cost. It drives revenue, identifies growth opportunities, and strengthens...

ASAPP Levels Up Contact Center AI with New Accuracy and Trust Tools

ASAPP has unveiled major updates to its flagship product, GenerativeAgent—an AI voice and chat agent designed to handle complex, multi-step conversations. With this expansion, ASAPP offers tools that strike the right balance between automation at scale and the human oversight...

Want More Productive Employees? Fix Your Health Benefits First

Many UK employees aren’t taking advantage of workplace health benefits, with over a third (34%) saying they simply don’t use them. According to new research by Simplyhealth, more than half of those who do use their benefits face frustrating barriers,...

Digital Ad Overload? Southeast Asia Wants Smarter, More Relevant Campaigns

A new regional study from The Trade Desk reveals that 66% of Southeast Asian consumers are ignoring repetitive ads shown on the same channel, signalling a major problem with how brands are managing media strategies. The report argues that siloed,...

TTEC Boosts Financial Wellness for U.S. Employees with DailyPay Integration

TTEC Holdings has announced a new partnership with DailyPay to bring real-time wage access to TTEC’s U.S.-based employees, providing financial flexibility and support in an economy where every dollar counts. With the addition of DailyPay to its employee benefits suite, TTEC...

Robots in Aisle 4? Shoppers Aren’t Sold on Retail Tech Yet

A new consumer study from SPAR Group reveals a simple but powerful truth about in-store shopping: if products aren’t available, shoppers won’t stick around. According to the 2025 SPAR Consumer Survey, 74% of shoppers cite product availability as their top...

InMoment Sets New Standard for Customer Engagement With Generative AI for Reviews

InMoment, part of Press Ganey Forsta, has unveiled a new AI Auto Responding feature within its Reputation Management platform. This tool aims to help multi-location businesses streamline how they manage online customer reviews, saving time while improving personalisation and brand...

Salesforce and ServiceNow Pour $1.5B into Genesys to Advance AI-Driven CX Orchestration

Genesys has announced a $1.5 billion investment from Salesforce and ServiceNow, marking a significant expansion of its long-standing partnerships with both companies. Each investor is contributing an equal share, backing Genesys’s strategy to bring more autonomy and intelligence to customer...

ChatGPT Surpasses Google in Key Areas as AI Adoption Soars Among U.S. Consumers

A new study by digital marketing expert Joe Youngblood reveals that artificial intelligence is now a core part of everyday life for most Americans, with three in four U.S. consumers having used an AI tool within the past six months. The...