Archives

Cybernetics and Human Augmentation: Are We Living in the Future?
In science fiction the term “cyborg” is used to describe human beings whose bodily functions are aided or controlled by some type of technology. When you consider that what this actually refers to is enhanced capabilities through technology, we’re not...

Tech Tattoos Are the Wearables of the Future!
Do you like tattoos? Does your company invest in tattoos? As strange as it might sound, tech tattoos might be the next new thing on the market. For the purposes of health monitoring, Chaotic Moon have come up with a ‘tech tats’. These...

Daft Punk Gives “Homework” to Advertisers with Their New Merch Ads
After their famous album, Homework, Daft Punk moved far from a beloved band of devoted music geeks and became the planetary hit band, especially after their latest album, Random Access Memories. Many bands make amazing music, but Daft Punk was never...

Understand the Dos and Don’ts of Competition Law
The Competition and Markets Authority has launched a suite of materials aimed at helping small businesses comprehend the Competition law. The move is in response to recent research which has revealed a lack of knowledge about competition law among smaller firms,...

UK’s Marketing Professionals Fear Getting Fat When Working from Home
Almost one third of professionals worry about the effects of excessive snacking when working from home The UK has been dubbed the ‘fat man of Europe’ and it seems working from home could be contributing to our expanding waistlines. Almost a third...

The Man On The Moon
Once again, John Lewis created a unique Christmas TV advert sharing the message “Show someone they’re loved this Christmas”. Watch The Man on The Moon and click here to see a unique CX created around the story of a young girl...

UK Digital Experience Award Winners Announced
Winners of the UK Digital Experience Awards 2015 have been announced on Friday 27th November at the Park Plaza Riverbank in London. Created to recognise and celebrate the delivery of an exceptional customer experience through digital media channels, the awards event...

The “Golden Threads” B2B Companies want to reach by 2018
This autumn, Customer Attuned carried out an international research study to find out what state B2B Companies want to be working in by 2018. A questionnaire of twelve critical strategies labelled as “The Golden Threads”, was sent to companies around...

Retail Loyalty: How to Earn It through Your CX
Loyalty is usually defined as a strong feeling of support or allegiance towards something or someone. It’s also something that apparel retailers consider to be in short supply these days: a mid-2014 survey suggested that ‘maintaining customer loyalty’ is the...

When You Are in Your Customers’ Homes, You Have to Make It Right
By Christopher Brooks: Continuing my series of interviews with heads of customer experience, I caught up with Toni Adams, Head of Customer Experience at Carpetright. Based in Purfleet, Essex the retail giant serves almost 600 stores across Europe. From under one...