Category: Customer Experience

The end of traditional customer surveys: what’s coming next?

Even before the pandemic, increased demand for personalised customer experiences had companies feeling pressured to meet customers’ expectations. They were scrambling to define and deliver exceptional CX. Leaders continue to strategise and anticipate evolving customer expectations to elevate the future of CX....

Growing with purpose: the winning business strategy 2024

One of the most common mistakes in creating a strategy is to think that documenting “business as usual” (BAU) activities is, or can be, a strategy. Unfortunately, this is a common mistake in organisations in most sectors, whether commercial, government or the third sector....

The recipe for CX success in 2022

As we kick off a new year, CX teams are still grappling with the fallout from the pandemic and its implications for consumer behaviour and customer interactions.  There are likely to be more bumps in the road ahead but as businesses map out their strategies for customer success in 2022, there are some fundamental...

Proactive customers service will make the contact centres of the future

The “new normal” has changed the relationship between businesses and customers, elevating the importance of customer service. If at the beginning of the COVID-19 pandemic it felt as though many businesses had literally taken the phone off the hook, it now appears brands have begun to realise their contact centres are at the heart of their relationship...

CXM’s most popular articles in 2021

Following one of the most challenging years, 2021 has put leaders in front of a complex puzzle they are still trying to figure out. For our team, this is the tenth year that we’re grappling with hot business topics by researching, interviewing, writing, and monitoring the changes in the CX world.  Together with our contributors, we published over 200 articles addressing some of the...

What’s on your customer’s shopping list this CX-mas?

It’s been another tumultuous time for the UK in the lead up to Christmas. Predicted delivery delays, staff, shortages, and last-minute tightening of covid restrictions have all played their part in driving a change to how we have shopped this...

Entries open for the CXMStars™ of the year 2022!

Customer Experience Magazine is delighted to announce the CXMStars™ for 2022 selection is now open for entries. ? This is the third year we organise the CXM nominations to celebrate the CXM Top 50 CXM Stars across the globe.  We couldn’t be more excited to invite you to submit entries or...

The first-ever US Customer Experience Awards are open for entries

Our colleagues from Awards International are unstoppable on their mission of hosting the largest, and most impactful CX Awards on the planet. This time, they surprised us by announcing the first-ever US Customer Experience Awards.The Customer Experience Magazine team is here to support our...

Only 26% of the content UK customers currently receive from brands is relevant

New research commissioned by Treasure Data reveals that only 26% of the content UK consumers currently receive from brands is relevant, and just 35% say that the content makes them click through.  Of the 2,000 adults surveyed, young people aged 18-34 were most likely...

Gartner’s new research: 75% of customers will call customer support due to loneliness

After almost two years of isolation due to lockdown, many of us ended up being burned out, anxious, or lonely. Empathy, human connection, and quality relationships are righteously the buzzwords in the modern business world. The time has come to...