Category: Customer Experience

Stop annoying your customers! The new rules of digital marketing

The battle for consumer attention in the digital age is fierce, and brands risk alienating audiences if their messaging is irrelevant and overwhelming. “The number one mistake is that people think that everything they have to say is important,” Rony...

HSBC UAE seizes top prize at GCXA 2025

HSBC UAE rounded out a successful day at the Gulf Customer Experience Awards (GCXA) by claiming the Overall Winner Award. The global bank also claimed golds for the Best Customer Centric Culture — over 1,000 employees, Best Complaint Handling...

8×8 adds AI Summaries, Tap-to-Pay, and Smarter Messaging in major platform update

8×8 is rolling out a series of practical upgrades across its customer experience platform, aiming to make conversations easier to manage, payments quicker to complete, and support teams better equipped to do their jobs.At the centre of the update is...

Return deadlines missed? ReturnQueen and Poshmark offer a second chance

ReturnQueen, the on-demand return pickup service, has announced a partnership with Poshmark, the fashion resale marketplace. This collaboration introduces a new feature within the ReturnQueen app that lets users quickly resell items they can no longer return, transforming missed deadlines...

Deploying AI for unmatched ecommerce customer experiences

In the digital world, customers have come to expect exceptional interactions with brands. Artificial intelligence is a key driver behind these changing expectations and is, therefore, the magic ingredient that allows ecommerce brands to meet and exceed them.However, 93% of...

Over 70% of shoppers prioritise speed over branding in new retail loyalty shift

A new survey by Radial reveals that consumer loyalty is no longer won by branding alone. After surveying 1,000 shoppers, the findings show that 72% of consumers now rank delivery speed as the most critical factor influencing repeat purchases, followed...

New Pindrop release exposes deepfakes in Zoom and Teams calls

Cybersecurity firm Pindrop announced the beta launch of Pindrop Pulse for Meetings, a real-time deepfake detection tool built to detect AI-generated fraud in Zoom, Microsoft Teams, and Webex meetings. With support for more platforms on the way, the move brings...

Mastercard boosts Sam’s Club reward program with personalisation and timing

Loyalty and reward value continue to be a growing part of any retail offering as customers become more value-focused and less brand-affiliated. In the US, Mastercard announced it will power the department store Sam’s Club Sam’s Cash Bonus offers program,...

AI ads drive clicks but also drive customers away, study finds

A new study has uncovered a surprising twist in the world of AI-driven advertising: the more consumers click, the more they fear.Researchers from the University of Richmond, working alongside BlueHuki CEO Dr. Heather Pressler, found that while ads flaunting artificial...

IntelePeer supercharges voice AI with lightning-fast real-time capabilities

Conversational AI provider IntelePeer is amping up automated conversations with the launch of its next-generation voice AI capabilities. The end-to-end conversational AI platform provider has rolled out new technology designed to make real-time verbal interactions smoother, smarter, and far more...