Category: Customer Experience

Mastercard boosts Sam’s Club reward program with personalisation and timing
Loyalty and reward value continue to be a growing part of any retail offering as customers become more value-focused and less brand-affiliated. In the US, Mastercard announced it will power the department store Sam’s Club Sam’s Cash Bonus offers program,...

AI ads drive clicks but also drive customers away, study finds
A new study has uncovered a surprising twist in the world of AI-driven advertising: the more consumers click, the more they fear.Researchers from the University of Richmond, working alongside BlueHuki CEO Dr. Heather Pressler, found that while ads flaunting artificial...

IntelePeer supercharges voice AI with lightning-fast real-time capabilities
Conversational AI provider IntelePeer is amping up automated conversations with the launch of its next-generation voice AI capabilities. The end-to-end conversational AI platform provider has rolled out new technology designed to make real-time verbal interactions smoother, smarter, and far more...

Asian American consumers lead shifts in streaming, shopping, and sport
According to Nielsen’s new report, Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are becoming a major force reshaping digital commerce, media, and beauty. As of January 2025, streaming captured 53% of Asian Americans’ total TV time—an increase from...

Holograms for retail on the rise to boost CX
Big ticket retailers are always on the lookout for fresh marketing attractions to lure customers. Holograms have been a powerful focal point for decades, but have improved in quality and realism in recent years thanks to lighter, brighter technology.Proto Hologram...

Fullpath and Urban Science partner to drive smarter customer retention strategies
Fullpath and Urban Science have partnered to harness real-time lost sales data, enabling dealerships to improve customer retention and drive smarter, more targeted marketing strategies.“This intelligence enables dealers to immediately recognise when a lead has purchased elsewhere, enhancing a dealer’s...

HappyorNot customer data shows emerging CX retail trends
The human schedule for being happy or grumpy is a well-known rhythm to customer support agents and retail staff. A fresh report from HappyorNot highlights the happiest time for customers is that early bird slot of between 7AM and 8AM,...

Over 60% of shoppers say retailers are to blame for returns shenanigans
Retailers may be cracking under the weight of their own kindness. A new report from Forter, the Trust Platform for digital commerce, reveals that 68% of consumers in the U.S. and U.K. believe retailers make it too easy to exploit...

Talkdesk is taking over banks and credit unions with new AI agents
Talkdesk has launched a new generation of AI agents built specifically for banks and credit unions to provide faster, smarter, and more secure customer service, delivered at scale.The AI agents use advanced technology to understand customer context, respond with empathy,...

Smobi taps Vonage to transform e-commerce messaging with RCS
Smobi has partnered with Vonage to bring Rich Communication Services (RCS) to its clients via the Vonage Messages API. This collaboration allows e-commerce businesses using Smobi to offer verified, branded, and interactive messaging experiences that improve customer trust, boost engagement,...