Category: Customer Experience

Reputation’s AI-first evolution empowers brands with deeper reputational insights and reach
Businesses continue to struggle with reputation management, due to the fragmented nature of the social and review landscape. At its Transform 25 event this week in London, brand management company Reputation unveiled a major platform evolution to support brand leaders....

Why B2B customer experience should stop chasing ‘faster’
Speed is everywhere. Same day delivery. Instant payments. Real time support. In B2C, it works. The faster you are, the better you look. We live in an era where ‘I need it now’ has become the rallying cry of the digital...

IHG modernises global guest experiences with Genesys Cloud integration
IHG Hotels & Resorts has completed a major overhaul of its global customer experience operations, unifying its contact centres on the Genesys Cloud platform as part of a broader strategy to elevate guest service through AI and automation. The initiative, one...

UK public sector scrambles to modernise citizen services before 2030 deadline
A new report from Cavell Group and 8×8 reveals that the public sector is grappling with outdated communication tools, siloed systems, and a growing pressure to integrate AI and deliver seamless citizen experiences, all under the tightening grip of budget...

Twilio and Microsoft team up to accelerate conversational AI for customer engagement
Twilio has announced a strategic, multi-year collaboration with Microsoft to accelerate enterprise adoption of conversational AI by bringing together Twilio’s trusted engagement platform with Microsoft’s powerful Azure AI infrastructure. “Every interaction between a business and their customers is an opportunity to...

Press Ganey Forsta acquires InMoment
Press Ganey Forsta has announced the acquisition of InMoment, paving the way for a new era in experience intelligence. Bringing these two powerhouses together will enhance the combined company’s ability to capture and analyse experience data from different sources—including surveys, social...

Customer Experience World Games prepares for June launch
The Customer Experience (CX) World Games makes its return next month. The initiative, which started in 2020 in COVID, brings together a global taskforce of CX practitioners to solve customer experience dilemmas for charities. Around 250 people are expected to register...

Is human interaction the new inconvenience? According to Gen Z, it is
For younger consumers, convenience increasingly means avoiding people altogether. A new Consumer Pulse survey from GoDaddy reveals that Gen Z and Millennials are quietly rewriting the rules of commerce, and human interaction is becoming a casualty. In a poll of 1,500...

Consumer confidence shifts as demand for American-made and second-hand goods rises
According to a new Gartner survey, nearly half of U.S. consumers (47%) plan to increase their purchases of American-made products this year, highlighting a trend toward local sourcing and domestic support. The findings suggest a shift in consumer values, driven...