Category: Customer Experience

Sports fans feel more in the game with Interprefy
The burgeoning international sports scene has seen many events transcend the English language. From cycling, motorsports and tennis in the Middle East to team sports and snooker in Asia, there is a growing need for understanding and feeling part of...

Retailers get a one-week tariff response plan with First Insight’s new AI strategy
As shifting tariffs disrupt global supply chains and squeeze retail margins, First Insight is offering a rapid-response strategy designed to help retailers regain control, within just one week. The company, which specialises in turning consumer feedback into predictive retail decisions, has...

82% of shoppers demand price transparency as hidden fees threaten brand loyalty
New VTEX report reveals that 82% of Americans consider clear pricing and no hidden fees essential to a less stressful and more satisfying shopping experience. The survey, with over 1,000 U.S. adults, highlights how hidden charges and unclear fees erode consumer...

CallMiner’s AI agents investigate, manage, and tell you what to do next
CallMiner isn’t just eavesdropping on your customer service calls. It’s deploying a team of tireless AI agents to dissect, understand, and act on them. The conversation intelligence company has refreshed its AI Assist platform with new “agentic AI” upgrades, designed...

Riyadh Air unites with Loyalty Juggernaut to build new rewards experience
Riyadh Air has entered into a strategic partnership with Loyalty Juggernaut (LJI), a loyalty solutions provider, to develop a next-generation digital loyalty programme, the companies announced today at the Arabian Travel Market in Dubai. The programme will be built on LJI’s...

GoTo Connect supercharges SMB communication with over 100 new features
GoTo has rolled out more than 100 new enhancements to its flagship product, GoTo Connect. Designed with small and midsize businesses (SMBs) in mind, these updates aim to streamline communication workflows, harness the power of artificial intelligence, and centralise all...

Optimum taps Google Cloud AI to reinvent the customer experience
Optimum has entered a multi-year partnership with Google Cloud to transform its customer experience using the latest in generative AI technologies. This collaboration will integrate AI-powered tools across every touchpoint of the customer journey—from websites and mobile apps to call...

When AI is the consumer interface, is your brand still in the conversation?
Brands rely heavily on visual packaging, shelf presence and advertising to stand out. In an AI-driven world, that won’t be enough. The reality is that your next customer might not choose your brand — artificial intelligence (AI) might choose it...

Consumers still read emails, but only the ones they trust
A new survey confirms what most inbox-weary marketers already fear: consumers are still checking email, but they’re quick on the spam trigger. According to ZeroBounce’s 2025 Email Statistics Report, 93% of consumers check their email every day, yet 80% admit they...

Why beating the life admin drag starts with a fine balancing act
Life admin costs the UK billions. ArvatoConnect CEO, Debra Maxwell, says tech is part of the solution, but the real skill is striking the right balance between human and digital resources which are essential for better outcomes. According to think tank...