Category: Customer Experience

Papa John’s taps Google AI to read your mind (and your stomach)
Papa John’s is teaming up with Google Cloud to take its customer experience to the next level. The pizza chain will use artificial intelligence to anticipate cravings, smooth out support, and get pizzas to doorsteps faster. The expanded multi-year partnership, announced...

Survey reveals Americans’ biggest tax season fears
A new survey reveals how Americans really feel about tax season and the unusual tactics some use in pursuit of a larger refund. The research, commissioned by tax software provider TaxAct, polled 1,000 adults across the U.S. and uncovered a mix...

Over 80% of companies say loyalty is more important than ever
A recent survey by Apadmi revealed that 67% of businesses anticipate increasing their investment in digital loyalty initiatives over the next 12 months. The report shows that loyalty is more critical than ever, with 81% of respondents noting that loyalty...

Formula E adds AI Stats Centre to boost fan interest
The world of motorsports has a massive global fan base, led by Formula One, NASCAR and MotoGP. That explains why many newcomer racing series continue to enter the market, trying to capture fans with digital experiences. One of the more...

Stock market turbulence in the CX world
Unless you’re living on a penguin-only island, the issue of tariffs and the current stock market upheaval is likely top of all your CX news feeds. For companies (and traders) watching their values plummet, the immediate impact is double-edged. It...

Cisco survey warns AI boom could undermine hard-won privacy gains in 2025
In a world increasingly defined by artificial intelligence, the real question for businesses isn’t if they’re ready for AI, it’s whether their privacy practices can survive it. That’s the key takeaway from Cisco’s 2025 Data Privacy Benchmark Study which paints a...

The impact of tariffs on customer experience
Based on the headlines, it is easy to imagine the impact of Donald Trump’s global tariff war bringing steel producers’ or car manufacturers’ CEOs and, of course, penguins, to their knees in tears. While the immediate impact might deliver a...

Finding the fun for consumers in “joyless” online retail
CXM visited the Retail Technology Show (#RTS2025) this week, noting a strong focus on the use of AI to help online retailers maximise the efficiency of their workforce in an increasingly challenging financial landscape. Key themes also included a greater...

Unlocking the Future of CX: Grant Thornton’s Innovative Use of AI
Since joining Grant Thornton seven years ago, Shaendel Hallett has been on a journey to reposition the value of client feedback, replacing the fear of finding out, with a focus on how the feedback can be used in a positive...

CleverTap and Infobip partner to supercharge customer chats with RCS
CleverTap has teamed up with Infobip to bring Rich Communication Services (RCS) messaging to its omnichannel platform, marking a bold step into more immersive, interactive customer conversations. The move gives brands the power to ditch boring SMS in favour of eye-catching,...