Category: CXM News

AI powers Steve Madden eCommerce 

Steve Madden has taken a major leap in its digital evolution by launching a newly enhanced global eCommerce platform. Developed in partnership with RunDTC and powered by Contentstack’s advanced digital experience platform (DXP), this transformation redefines how customers engage with...

This week in CX: the digital revolution in travel, finance & customer service

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we explore the evolving landscape of airport customer experience, the benefits and challenges of CX consulting, and how Zoom’s AI-driven workflows are transforming digital interactions.We’re also...

Qualtrics report: Executives risk losing $1.3 trillion as reluctance to embrace AI grows

In a revealing new report from Qualtrics, a staggering $1.3 trillion could slip through the fingers of organisations hesitant to embrace artificial intelligence in their customer experience strategies. As executives waver, early adopters stand poised to reap the rewards of...

Good digital experience is in the details. Here’s what they are

While we’ve become accustomed to major technological advancements like social media and mobile technology, this year’s findings of the Insights Report 2025 Digital Experience Benchmarks by Contentquare reveal that it’s the smaller, often overlooked shifts that are reshaping how businesses...

Verizon and Sinch join forces to make business messaging smarter

Sinch and Verizon are deepening their partnership to push Rich Communication Services (RCS) into the mainstream, expanding RCS for Business Messaging (RBM) to Verizon subscribers across the U.S.Announced at Enterprise Connect in Orlando, this move aims to accelerate the adoption...

Adobe paints a new canvas for customer experience with AI

At the Adobe Summit, Adobe unveiled tools designed to enhance customer experiences through AI-driven personalisation and seamless engagement across all touchpoints. “Delivering a unified customer experience requires a much more agile and streamlined operation that solves real customer pain points,...

Gen Alpha is already running the show. And marketers need to catch up

Move over, Millennials and Gen Z, there’s a new generation in charge. According to Razorfish’s latest research, Gen Alpha isn’t just growing up; they’re growing into household decision-makers. From choosing the family car to influencing grocery runs, these digital-savvy kids...

Fast food meets the future: Yum! Brands partners with NVIDIA for AI innovation

Yum! Brands, the parent company behind KFC, Taco Bell, Pizza Hut, and Habit Burger Grill, is partnering with NVIDIA to bring advanced artificial intelligence into the restaurant industry on an unprecedented scale. As the world’s largest restaurant company with over...

Braze enhances personalised shopping experiences with Shopify integration

Braze has announced a strategic partnership with Shopify, introducing new integrations and features that enhance personalised shopper interactions. These advancements give brands real-time insights into customer preferences, allowing them to craft targeted campaigns that deepen engagement and strengthen customer relationships.The...

Google pays $28M for bias, government slashes credit cards, and companies fail on burnout

Google settles a racial bias lawsuit for $28MGoogle has agreed to pay $28 million to settle a class action lawsuit alleging racial bias in pay and career advancement. The lawsuit, representing over 6,600 employees, claimed that Hispanic, Latino, Native American,...