Category: CXM News

IHG modernises global guest experiences with Genesys Cloud integration
IHG Hotels & Resorts has completed a major overhaul of its global customer experience operations, unifying its contact centres on the Genesys Cloud platform as part of a broader strategy to elevate guest service through AI and automation. The initiative, one...

UK public sector scrambles to modernise citizen services before 2030 deadline
A new report from Cavell Group and 8×8 reveals that the public sector is grappling with outdated communication tools, siloed systems, and a growing pressure to integrate AI and deliver seamless citizen experiences, all under the tightening grip of budget...

Twilio and Microsoft team up to accelerate conversational AI for customer engagement
Twilio has announced a strategic, multi-year collaboration with Microsoft to accelerate enterprise adoption of conversational AI by bringing together Twilio’s trusted engagement platform with Microsoft’s powerful Azure AI infrastructure. “Every interaction between a business and their customers is an opportunity to...

Press Ganey Forsta acquires InMoment
Press Ganey Forsta has announced the acquisition of InMoment, paving the way for a new era in experience intelligence. Bringing these two powerhouses together will enhance the combined company’s ability to capture and analyse experience data from different sources—including surveys, social...

Is human interaction the new inconvenience? According to Gen Z, it is
For younger consumers, convenience increasingly means avoiding people altogether. A new Consumer Pulse survey from GoDaddy reveals that Gen Z and Millennials are quietly rewriting the rules of commerce, and human interaction is becoming a casualty. In a poll of 1,500...

Consumer confidence shifts as demand for American-made and second-hand goods rises
According to a new Gartner survey, nearly half of U.S. consumers (47%) plan to increase their purchases of American-made products this year, highlighting a trend toward local sourcing and domestic support. The findings suggest a shift in consumer values, driven...

Insurance rebounds, US retailers face scattered spider threat, and hybrid work misses the mark
Insurance in 2025: a sector rebounding amid rising expectations Despite economic concerns and high cost-of-living anxiety (84%), public sentiment toward insurers is improving. Positive perceptions have grown, while views of insurers as “inconvenient” have declined. Claims are rising—especially in Germany and...

91% of consumers are fed up with poor digital experiences
In a digital economy where milliseconds can make or break a sale, most companies are failing the test. Conviva’s 2025 State of Digital Experience Report reveals that 91% of global consumers encountered a poor digital experience in the past year, and...

NICE and AWS transform customer service delivery with AI and cloud
NICE has announced a strategic collaboration agreement (SCA) with Amazon Web Services (AWS) to transform customer service delivery through a combination of AI, cloud computing, and automation. As part of this partnership, NICE’s flagship AI-powered customer experience platform, CXone Mpower,...

Everyone’s talking accessibility but who’s actually doing the work?
With just weeks left until the European Accessibility Act (EAA) deadline takes hold, many companies are racing to appear ready. Beneath the surface, most are still flying blind when it comes to delivering truly inclusive digital experiences. That’s the central finding...