Category: CXM News

Braze acquires OfferFit for $325M

Braze has announced a definitive agreement to acquire OfferFit, an AI-driven decision-making company, in a $325 million deal. Pending regulatory approvals and customary closing conditions, Braze expects to close the transaction, which includes a mix of cash and Braze Class...

Mark Bishof charts a new course for Medallia

Medallia introduced seven AI products, officially unveiled its new look corporate ‘dream team’ and pledged to reinvigorate customer relations at its global conference last week. Mark Bishof, just three months into his role as CEO at the software vendor, used...

Beyond the game: AI-powered captions bring tennis fans closer to the action

Interprefy is revolutionising the fan experience at the Bastide Médical UTS Nîmes tournament by introducing real-time French subtitles on stadium screens using Interprefy AI. This technology allows over 8,000 spectators to follow live coaching, mid-match interviews, and post-match player reactions...

Agentic AI among the top trends set to dominate 2025

Artificial intelligence is entering a new phase of rapid growth, with technologies like agentic AI and enterprise-scale automation set to transform industries in 2025. A new report from Frost & Sullivan reveals the top 10 AI-driven opportunities that will shape...

VergeSense unveils Infinity, an AI-powered sensor that tracks every inch of your office

Occupancy intelligence provider VergeSense has launched Infinity, an AI-powered occupancy sensor designed to monitor office spaces with extreme precision. With a decade of battery life, real-time space tracking, and a carbon footprint 25 times lower than traditional sensors, it promises...

Too polite to talk pay? How Brits avoid salary discussions 

In a nation where 71% of job adverts now include salary details, only 16% of Brits are willing to discuss their earnings with colleagues. Despite the UK leading Europe in salary transparency, new research from Indeed reveals that the British...

Merit, wages, and workforce changes: the hiring debate heats up

Businesses face pay structure adjustments amid a minimum wage hikeFrom 1 April 2025, the UK’s national living wage rises to £12.21 per hour for over-21s, with similar increases for younger workers. HR insight firm Brightmine reports that nearly 60% of...

Organisations building CX on poor foundations warns consultant

Organisations are missing the human ingredient when planning their customer experience strategies. Too many CX plans are based on flawed customer personas, which are detached from ‘human’ reality. Current CX strategies are being built “on poor foundations”, David Wales, CX consultant...

Telecom Egypt taps Truecaller to combat unwanted calls

Telecom Egypt, the nation’s primary telecommunications provider, has partnered with Truecaller, the global frontrunner in caller ID and spam protection, to elevate user experiences through enhanced security and personalisation.In today’s world, where uncertainty looms over answering unknown calls, businesses are...

TTEC unveils digital sales model to transform healthcare CX 

TTEC Holdings has introduced a blended healthcare digital sales model to provide scalable, cost-effective, and highly personalised sales solutions for healthcare organisations.This new model operates on a shared technology platform, allowing healthcare providers to optimise digital sales operations while maintaining...