Category: Digital Experience

ArvatoConnect Statistics Highlight UK Digital Growth and Deficit Risks
Digital transformation remains the ongoing objective of many UK companies, and acts a strand of hope for many firms seeking to grasp the benefits of AI. A fresh report by ArvatoConnect finds that private sector digital transformation is growing at...

When AI Starts Shopping for Us, Who Pays for the Mistakes?
At first, AI was just a helpful sidekick, suggesting gifts, comparing prices, maybe summarising a few reviews. Now that convenience is turning into something bigger: AI is starting to shop for us. A new study from Riskified, which surveyed more than...

Dreamforce 2025 Delivers Agentforce 360 and New Slack
Salesforce’s Dreamforce event is live in San Francisco this week with a raft of new product announcements as it delivers the agentic enterprise with Agentforce 360. The primary changes for Agentforce 360, the fourth major version of the product, deliver support...

AI Scams Cost Businesses Up to $1M a Year
Artificial intelligence is proving to be a double-edged sword for business. While companies embrace it to improve operations and customer experience, fraudsters are using the same technology to launch more sophisticated attacks, costing organisations serious money. A new report from Fingerprint...

Cisco’s AI Readiness Index 2025 Reports “Mind the Gap”
The Cisco AI Readiness Index 2025 is out now, showing a widening gap between AI ambition and actual readiness. This survey of 8,000 global AI leaders, highlights two major trends shaping enterprise AI: AI Agents: 83% of companies plan to deploy...

Airship Adds RCS Messaging to Strengthen Customer Communication
Airship has added Rich Communication Services (RCS) to its platform, giving brands a more secure and interactive way to reach customers through their mobile messaging apps. Messages now display verified brand names, logos, and verification badges, helping customers distinguish authentic...

Only 11% of U.S. Consumers Trust Their First Search
When a U.S. consumer types in a query, chances are high that the answer won’t come from just one source. In fact, a new study by Yext reveals just how fragmented the path to purchase has become in America and...

Contentsquare’s New AI Agent “Sense Analyst” Delivers Analytics on Autopilot
If you ever had the feeling the robots are taking over everything, this week’s rash of product releases will confirm your suspicions. The latest news sees Contentsquare’s Sense Analyst announced as the latest autonomous AI agent to boost CX analytics...

Opticon25 Highlights Marketing Experimentation and Bandits
London’s Barbican Hall played host to Optimizely’s Opticon25 gathering this week, celebrating two years of Opal AI momentum and growing adoption of the company’s content marketing platform. The event saw partners, customers and prospects checking out the latest ecosystem updates,...

Acquisition Stampede Sees CX and EX Companies Acquire AI or Features
The merger and acquisitions inbox at CXM exploded into life this week ahead of major earnings report season (led by Accenture’s massive AI earnings). It highlights the growing drive for businesses to acquire AI, or AI firms to add features...