Category: Digital Experience

How to Optimize Your Organization for the Best Omnichannel Experience

Digitisation has led to an explosion of new customer channels. Whether we’re reading the latest headlines, catching up on emails or watching funny cat videos on Youtube, we consume content constantly every day. And these channels present endless opportunities for...

Three Ways to Tackle Email Overload after the Holidays

Holidays should be the most relaxing time of the year. Some people like to spend them at home, others enjoy sunny days on the beach, a city break or backpacking around the globe. Whatever your preference, they all have one...

Four Things Executives Need to Know about Serving the Digital Customer

Digital transformation has opened up opportunities for exchanges of information in new ways. Consumers are not just embracing this, they are demanding it and as a result it has radically changed their behaviours. A recent ONS report shows that the internet...

Inbox Overload – How to Increase Staff Efficiency

The world is moving faster than ever before and consumers now have better technology than most businesses. Millennials are demanding the latest technology and the digital revolution is upon us so companies need to react to this paradigm shift. Keeping Up...

Creating a High Quality Digital Customer Experience

Whether mobile, web or desktop, digital apps are more prevalent than ever. The end-user experience can make or break the digital apps of a brand and in turn have a huge impact on the overall success of that brand. A...

Endorse, Like and Retweet – the State of Social Media in the UK

Grasping on how the use of social media looks like throughout the world is vital for businesses that want to build an online presence. We Are Social’s ‘Digital, Social and Mobile 2015 Report’ analyzed more than 240 countries worldwide. In...

Five Social Customer Service Trends You Need to Know about

We recently lined up 18 statistics which took the social customer care temperature as we stepped into the second half of the year. To give you a better understanding of some of the key developments underpinning these numbers, we’ve taken...

Top Travel Websites Failing to Cater for Disabled Customers

Services are increasingly moving online, and consequently, the usability of websites is becoming much more important. Gone are the days when a cluttered layout, intrusive pop up ads and garish colour contrasts made up an acceptable user experience (UX). Yet,...

Extensive Read: Two Meta Trends Shaping the Competition

In June, we published an interesting interview with Jeb Dasteel from Oracle who shared his tips for effective customer experience strategy. This time, we have something even more interesting, the first chapter of the book, “Competing for Customers: Why Delivering...

Towards a New Customer Experience Measurement

A high CSAT score is often seen as the holy grail of customer satisfaction. But can these scores offer a true indication of the customer journey? Simon Hunt, Director Customer Experience at Firstsource, looks at the limitations of CSAT scores...