Category: Digital Experience

Top spot for Morrisons

Morrisons appears at long last to have something to smile about.  The supermarket’s online shopping service is now significantly ahead of all of its rivals in the latest Customer Experience Magazine/SpectrumInsight digital shopping tracker covering the period from 1...

Visual engagement

Forward-thinking LV= is to pilot the use of Vizolution’s vScreen which uses visuals to improve customer engagement in its life and broker insurance divisions. The system allows advisers to replicate the experience of a face-to-face interview via remote technology at the...

Digital Celebrations

Winners of the first ever UK Digital Experience Awards 2014 are still celebrating their well-deserved accolades. Created to recognise and celebrate the delivery of exceptional customer experience through digital channels and media, the Awards proved to be a stunning digital showcase. Held...

Celebrating the Digital Winners

FINALISTS were converted to winners at the first ever UK Digital Experience Awards 2014, held in London last Wednesday. Created to recognise and celebrate the delivery of exceptional customer experience through digital channels and media, the Awards proved to be a...

Nando's on top when it comes to social media

Casual dining restaurant Nando’s has topped the very first Food and Beverage Social Media Benchmark from eDigitalResearch with more followers on both Facebook and Twitter than any other food and beverage brand. Nando’s have nearly 3million followers on Facebook – over...

Your Customers Believe you Have OCD

No, it’s not as bad as you are thinking. It stands for “Omni-channel Consistency Disorder,” and your customers cannot comprehend why you suffer from it. With ubiquitous access to the Internet via a mobile device, a consumer can seamlessly shift...

eCommerce Teams – Aims, Challenges and Solutions

By Jonathan Horden, Chief Executive, PrismaStar (www.prismastar.com) The role of an eCommerce team is varied and anyone working within one can testify to the complexity of responsibilities, objectives and the importance of their contribution to a company’s financial success in today’s...

Bring Your Own Device: A blessing or a curse?

With approximately 7 in 10 people in the U.K now owning a smartphone, and an increase in sales of tablet devices, it comes as no surprise that many employers are taking advantage and introducing a BYOD (Bring Your Own Device)...

‘Speaking but not listening?’ – how to maximise the value of customer service on social media’

Businesses invest significant amounts of time in posting content on social media, regarded as the fastest communications medium ever adopted. However, a massive 95.6% of comments by existing and potential customers go left unanswered and 88% of those that are...

Going Back to Basics on Cybercrime

Lawrence Jones, CEO of internet hosting firm UKFast fights the customers’ corner with a look at why some online businesses still aren’t investing properly in preventing security breaches. Cyberattacks happen constantly but as an online business, it’s important that they don’t...