Category: Digital Experience

New Persado release promises smarter, faster, and more lucrative emails

The new AI assistant for financial marketers is here. Persado has rolled out Dynamic Email, an AI-powered solution that promises to take the grunt work out of campaign creation and optimisation, offering faster execution, more conversions, and far less operational...

Typeface launches AI-powered marketing platform to transform content creation

Typeface has unveiled its latest Marketing AI Platform, designed to revolutionise the entire content lifecycle. This system introduces a new era of AI-driven marketing, combining automation, brand intelligence, and seamless collaboration through three core innovations: Brand Hub, Arc Agents, and...

89% of IT leaders say AI’s potential is locked behind outdated digital workplaces

A new Lenovo report reveals a major gap between AI’s promise and today’s workplace realities. While 79% believe AI will enable employees to focus on more meaningful work, only 36% feel their current digital workplace solutions effectively support engagement and...

HMRC adds voice recognition for faster customer service

Last year, we wrote how British tax payers spent around 800 years on hold in total to His Majesty’s Revenue and Customs (HMRC). With the new tax year kicking off soon, the organisation plans to deliver a better service. ...

Are CDPs the new prince charming of DCX?

In the early days of the digital, everything was simple. We managed our work with websites, basic customer information, and a few marketing tools. But like all fairy tales, this one came to an end. Over time, business got more...

Almost 90% of companies are embracing AI in outsourcing

The outsourcing landscape is undergoing a dramatic transformation driven by the rapid integration of artificial intelligence. According to a recent SupportNinja survey, 87% of companies are actively engaged in implementing, testing, or strategising the use of AI to enhance operational...

Deepfake fraud is on the rise and no one is safe

It started with a simple selfie. A LinkedIn profile pic, a Facebook snapshot, an ID scan—just enough for AI to work its magic. Within minutes, criminals can craft a talking, blinking, smiling imposter, ready to dupe banks, businesses, and even...

Algolia’s next-gen AI: search that adapts to your every business need

Algolia has unveiled an advancement in search technology, introducing a suite of AI-driven ranking capabilities designed to revolutionise how businesses optimise search results. This trifecta enables the seamless integration of multiple unique data signals, allowing businesses to achieve various goals...

New report reveals cost and security advantages of on-premise AI

In collaboration with GAI Insights, a new report from Inflection AI challenges conventional wisdom about AI deployment, revealing significant cost, security, and strategic advantages for enterprises that bring AI inference in-house. The study argues that relying solely on cloud-based AI...

The Home Depot debuts Magic Apron, an AI tool for DIY assistance

The Home Depot is rolling out Magic Apron, an AI-powered assistant designed to help customers tackle everything from lawn care to full-scale renovations without having to corner an employee in-store. Dubbed the first generative AI tool of its kind in home...